PROSPECTS AND OPPORTUNITIES
Slow but steady growth anticipated for automatic dishwashing
Dishwashing is set to see solid retail volume growth rates throughout the forecast period, with even higher retail current value increases. Both hand dishwashing and automatic dishwashing are expected to see growth, but in contrast to 2024, hand dishwashing is projected to see the lower growth rates of the two.
Unique marketing strategies amidst brand saturation
As dishwashing becomes increasingly saturated with both local and international brands, companies are compelled to adopt unique marketing strategies and invest in research and development (R&D) to differentiate their products. Most products and advertising campaigns already emphasise cleaning efficacy and efficient grease removal, which is important for saving time and effort, and brands are therefore having to find ways of making their products stand out.
Retail e-commerce as a rising distribution channel for dishwashing products
E-commerce platforms are expected to play a crucial role in the distribution of hand dishwashing liquids in the Philippines. Although the share of sales via retail e-commerce remained low in 2024, this channel’s share has been growing strongly.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Dishwashing industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dishwashing industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dishwashing in Philippines report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dishwashing in Philippines?
- Which are the leading brands in Dishwashing in Philippines?
- How are products distributed in Dishwashing in Philippines?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Dishwashing products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Dishwashing in the Philippines - Category analysis
KEY DATA FINDINGS
Manufacturers introduce dishwashers in metro areas
Increased competition in both hand and automatic dishwashing
Price sensitivity amidst inflation
Slow but steady growth anticipated for automatic dishwashing
Unique marketing strategies amidst brand saturation
Retail e-commerce as a rising distribution channel for dishwashing products
Home Care in the Philippines - Industry Overview
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
DISCLAIMER
The following categories and subcategories are included:
Dishwashing
-
-
- Automatic Dishwashing Liquids
- Automatic Dishwashing Powders
- Automatic Dishwashing Tablets
- Dishwashing Additives
-
- Hand Dishwashing
Dishwashing
This is the aggregation of hand and automatic dishwashing products and dishwashing additives.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dishwashing research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!