PROSPECTS AND OPPORTUNITIES
Addressing challenges of rising input costs amidst price wars
One of the most pressing challenges for bottled water in Cameroon lies in the rising input costs, particularly due to increasing hydrocarbon prices. This challenge is compounded by the ongoing price war, which has kept the prices of still natural mineral water stagnant.
Growth potential in bulk bottled water amid declining tap water infrastructure
The diminishing reliability of Cameroon’s tap water infrastructure presents a significant growth opportunity for bulk bottled water. As households increasingly turn to bottled water for their daily needs, larger formats such as 10-litre and 20-litre containers are becoming more desirable.
Still natural mineral water to continue dominance as carbonated and flavoured waters struggle
Still natural mineral water is expected to maintain its robust dominance in bottled water, driven by its affordability, reliability, and versatility. Its availability in various packaging formats, ranging from small 100 ml bottles to large 20-litre containers, ensures widespread appeal.
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Overview:
Understand the latest market trends and future growth opportunities for the Bottled Water industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bottled Water industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Bottled Water in Cameroon report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Bottled Water in Cameroon?
- To what extent are health considerations impacting consumption of Bottled Water in Cameroon?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Bottled Water in Cameroon?
- Which are the leading brands in Bottled Water in Cameroon?
- What potential exists for multinational or domestic soft drinks companies to expand in Cameroon?
- How are products distributed in Bottled Water in Cameroon?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Bottled Water?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Bottled Water in Cameroon - Category analysis
KEY DATA FINDINGS
Heightened price sensitivity fuels intense competition in bottled water
Still natural mineral water retains dominance while carbonated water struggles with limited appeal
Source du Pays continues to dominate
Addressing challenges of rising input costs amidst price wars
Growth potential in bulk bottled water amid declining tap water infrastructure
Still natural mineral water to continue dominance as carbonated and flavoured waters struggle
Soft Drinks in Cameroon - Industry Overview
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
DISCLAIMER
The following categories and subcategories are included:
Bottled Water
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- Carbonated Natural Mineral Bottled Water
- Carbonated Spring Bottled Water
- Carbonated Purified Bottled Water
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- Still Flavoured Bottled Water
- Sparkling Flavoured Bottled Water
- Functional Bottled Water
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- Still Natural Mineral Bottled Water
- Still Spring Bottled Water
- Still Purified Bottled Water
Bottled Water
This category is the aggregation of still bottled water (spring, mineral & purified), carbonated bottled water (spring, mineral & purified), flavoured bottled water and functional bottled water. Bulk bottled water is split out separately. It is defined as packaged drinking water – purified, spring or mineral – that is packaged in a container of 8 litres or larger. The bulk bottled water data types apply to Still Bottled Water and Carbonated Bottled Water but do not apply to functional or flavoured bottled water. Bulk water is classified according to the new Bulk retail volume and Bulk retail value data type regardless of channel of sale: bulk water sold via retail locations and bulk water delivered direct to a consumer’s home is included. Bulk water sold to institutions (offices, schools etc.) remains excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Bottled Water research and analysis database.
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