PROSPECTS AND OPPORTUNITIES
Butter is set to rebound but challenges remain
Butter and spreads is projected see moderate retail value (constant 2025 prices) and volume CAGRs over the forecast period. While butter is set to rebound to post the highest CAGRs, margarine and spreads is predicted to continue to drive absolute retail volume and value growth.
Private label to compete fiercely with brands
Private label is supported by distribution trends favouring supermarkets and discounters. Consumers are focused on obtaining the best value for money, while there is growing interest in diverse assortments and multiple-stop shopping.
E-commerce to leverage convenience and product variety to gain weight in butter and spreads
Retail e-commerce’s is set to gain importance in the distribution of butter and spreads in Colombia. More consumers prioritise convenience, with online shopping platforms integral in meeting this demand.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Butter and Spreads industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Butter and Spreads in Colombia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Butter and Spreads in Colombia?
- Which are the leading brands in Butter and Spreads in Colombia?
- How are products distributed in Butter and Spreads in Colombia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Butter and Spreads?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Colombia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Butter and Spreads in Colombia - Category analysis
KEY DATA FINDINGS
Inflationary pressure on prices of butter and spreads eases gradually
Upfield Colombia consolidates leading position in butter and spreads
Convenience stores emerge as retailers of butter and spreads
Butter is set to rebound but challenges remain
Private label to compete fiercely with brands
E-commerce to leverage convenience and product variety to gain weight in butter and spreads
Dairy Products and Alternatives in Colombia - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Butter and Spreads
- Butter
- Cooking Fats
- Margarine and Spreads
Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Butter and Spreads research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!