PROSPECTS AND OPPORTUNITIES
Diversification to cater to evolving consumer tastes and preferences
Over the forecast period, butter and spreads in Uruguay is expected to undergo a degree of sophistication, particularly butter. Given the maturity of the category, companies are likely to introduce modern and diverse options to attract consumers.
Cooking fats will remain insignificant
As seen during the review period, sales of cooking fats will remain insignificant within butter and spreads. Cooking fats will continue to be a minor product area, with negligible sales compared to butter or margarine, and only a limited range of brands available.
Anticipated launch of ghee
Within cooking fats, ghee is expected to be launched in the current year. This traditional Indian product is valued for its suitability for high-temperature cooking and is considered a premium fat due to its high content of monounsaturated fatty acids and its natural production process, free from artificial ingredients.
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Overview:
Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Butter and Spreads industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Butter and Spreads in Uruguay report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Butter and Spreads in Uruguay?
- Which are the leading brands in Butter and Spreads in Uruguay?
- How are products distributed in Butter and Spreads in Uruguay?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Butter and Spreads?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Uruguay?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Butter and Spreads in Uruguay - Category analysis
KEY DATA FINDINGS
Bolstered butter demand
Conaprole leads thanks to its strong presence in butter
Expansion of modern grocery retailers
Diversification to cater to evolving consumer tastes and preferences
Cooking fats will remain insignificant
Anticipated launch of ghee
Dairy Products and Alternatives in Uruguay - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Butter and Spreads
- Butter
- Cooking Fats
- Margarine and Spreads
Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Butter and Spreads research and analysis database.
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