PROSPECTS AND OPPORTUNITIES
Butter to continue to leverage quality perception and improving household budgets to make gains
Overall, retail value (constant 2025 prices) sales of butter and spreads are expected to grow over the forecast period. Meanwhile, retail volume sales are projected to grow marginally in the first half of the forecast period, before dropping marginally in the second half.
Health and wellness to exert a growing influence on consumers and new product development
The health and wellness trend is expected to continue to exert a growing influence on butter and spreads in the forecast period. As purchasing power stabilises and improves after years of higher living costs, consumers are anticipated to be more willing to spend on higher-quality products to meet their nutritional needs.
Sustainability to inform packaging strategies
Sustainability is becoming a more important topic for eco-conscious Czech consumers. Moreover, companies are moving to more sustainable materials in line with legislative changes at the EU level.
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Overview:
Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Butter and Spreads industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Butter and Spreads in Czech Republic report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Butter and Spreads in Czech Republic?
- Which are the leading brands in Butter and Spreads in Czech Republic?
- How are products distributed in Butter and Spreads in Czech Republic?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Butter and Spreads?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Czech Republic?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Butter and Spreads in the Czech Republic - Category analysis
KEY DATA FINDINGS
More natural positioning and improving economic conditions support the demand for butter
Growing popularity of butter helps Madeta to close the retail value share gap on Upfield
Slow shift to convenient, smaller formats increases the pressure on hypermarkets
Butter to continue to leverage quality perception and improving household budgets to make gains
Health and wellness to exert a growing influence on consumers and new product development
Sustainability to inform packaging strategies
Dairy Products and Alternatives in the Czech Republic - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Butter and Spreads
- Butter
- Cooking Fats
- Margarine and Spreads
Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Butter and Spreads research and analysis database.
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