PROSPECTS AND OPPORTUNITIES
Salt levels to remain low in category products
The labelling law enacted in 2022 has had a significant impact on processed fruits and vegetables, prompting companies to improve ingredients and avoid black octagon warnings. In the case of shelf-stable vegetables and beans, local players have reduced the amount of added salt.
Frozen fruit will lead volume growth as overall category continues to struggle
Frozen fruit is expected to show the most dynamic growth in retail volume terms over the forecast period, though from a low base. Sales are dominated by the brands Karinat and Green Life, but greater competition is expected in the short term with the end of import barriers.
Continued growth forecast for private label and e-commerce
Private label is expected to gain ground over the forecast period, although likely at a lower rate than will be see for other categories within staple foods. Private label products marry affordability with quality - a combination that resonates with cost-conscious shoppers.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Fruit and Vegetables in Argentina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Fruit and Vegetables in Argentina?
- Which are the leading brands in Processed Fruit and Vegetables in Argentina?
- How are products distributed in Processed Fruit and Vegetables in Argentina?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Processed Fruit and Vegetables?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Argentina?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Processed Fruit and Vegetables in Argentina - Category analysis
KEY DATA FINDINGS
Fresh produce continues to undermine volume growth
Arcor remains ahead of the rest despite value share loss
Smaller segments see further innovation
Salt levels to remain low in category products
Frozen fruit will lead volume growth as overall category continues to struggle
Continued growth forecast for private label and e-commerce
Staple Foods in Argentina - Industry Overview
Staple foods in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for staple foods?
DISCLAIMER
The following categories and subcategories are included:
Processed Fruit and Vegetables
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- Shelf Stable Beans
- Shelf Stable Fruit
- Shelf Stable Tomatoes
- Shelf Stable Vegetables
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- Frozen Fruit
- Frozen Processed Potatoes
- Frozen Processed Vegetables
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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