PROSPECTS AND OPPORTUNITIES
Local sourcing increasingly important
Sourcing local produce will be increasingly important for both food manufacturers and consumers over the forecast period. Manufacturers are making concerted efforts to collaborate with domestic farmers to ensure a steady supply of locally grown fruits and vegetables for their products.
Rising demand for organic produce
Croatians are also expected to be increasingly focused on the provenance and integrity of their food, driving demand for organic, locally sourced products over the forecast period. The launch of Zagreb’s first organic market in Jarun highlights this trend.
Manufacturers will increasingly adopt sustainable practices to reduce costs and minimise their environmental impact
Manufacturers are increasingly adopting sustainable practices due to environmental concerns and the economic necessity of reducing production costs in the face of rising energy prices. The prominent player, Enna Fruit, for instance, has installed solar panels at its purchase centres which generate 50% of its energy needs.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Croatia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Fruit and Vegetables in Croatia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Fruit and Vegetables in Croatia?
- Which are the leading brands in Processed Fruit and Vegetables in Croatia?
- How are products distributed in Processed Fruit and Vegetables in Croatia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Processed Fruit and Vegetables?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Croatia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Processed Fruit and Vegetables in Croatia - Category analysis
KEY DATA FINDINGS
Budget-conscious consumers stock up during promotions
Shrinkflation on the rise as manufacturers seek to maintain their profit margins in the face of rising costs
Podravka’s expansion transforms the market
Local sourcing increasingly important
Rising demand for organic produce
Manufacturers will increasingly adopt sustainable practices to reduce costs and minimise their environmental impact
Staple Foods in Croatia - Industry Overview
Staple foods in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for staple foods?
DISCLAIMER
The following categories and subcategories are included:
Processed Fruit and Vegetables
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- Shelf Stable Beans
- Shelf Stable Fruit
- Shelf Stable Tomatoes
- Shelf Stable Vegetables
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- Frozen Fruit
- Frozen Processed Potatoes
- Frozen Processed Vegetables
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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