PROSPECTS AND OPPORTUNITIES
Bright outlook for processed fruit and vegetables
Retail sales of processed fruits and vegetables in Saudi Arabia are projected to experience a steadily accelerating rate of volume growth over the forecast period, driven by a booming economy and a more stable supply chain. The rising popularity of convenient, ready-to-eat items reflects the changing demographics in the Kingdom, including a growing working population, increased participation of women in the workforce, and higher disposable incomes.
Promotions and value packs will drive demand
Despite the strong economic growth anticipated in Saudi Arabia, many locals are expected to remain price sensitive. To stay competitive, industry players will likely need to emphasise price discounting and promotional activities to capture the interest of these consumers.
E-commerce will gain popularity due to greater need for convenience.
Hypermarkets and supermarkets currently dominate the distribution of processed fruits and vegetables in Saudi Arabia, and this trend is expected to continue over the forecast period. Major chains such as Lulu, Azizia Panda, and Carrefour are actively opening new stores, reinforcing retailing’s central role in the diversification of the Kingdom’s economy.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Fruit and Vegetables in Saudi Arabia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Fruit and Vegetables in Saudi Arabia?
- Which are the leading brands in Processed Fruit and Vegetables in Saudi Arabia?
- How are products distributed in Processed Fruit and Vegetables in Saudi Arabia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Processed Fruit and Vegetables?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Saudi Arabia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Processed Fruit and Vegetables in Saudi Arabia - Category analysis
KEY DATA FINDINGS
Shelf-stable fruits and vegetables continue to lead the market
Foodservice sales continue to grow
Technological advancements support industry expansion
Bright outlook for processed fruit and vegetables
Promotions and value packs will drive demand
E-commerce will gain popularity due to greater need for convenience.
Staple Foods in Saudi Arabia - Industry Overview
Staple foods in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for staple foods?
DISCLAIMER
The following categories and subcategories are included:
Processed Fruit and Vegetables
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- Shelf Stable Beans
- Shelf Stable Fruit
- Shelf Stable Tomatoes
- Shelf Stable Vegetables
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- Frozen Fruit
- Frozen Processed Potatoes
- Frozen Processed Vegetables
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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