PROSPECTS AND OPPORTUNITIES
Demand set to grow as consumers pursue healthier lifestyles
Processed fruits and vegetables are projected to experience steady growth in retail volume over the forecast period. This increase will be driven by shifting consumer preferences towards healthier and more convenient dietary choices, particularly as interest in protein-based and plant-based diets continues to rise.
Price will be key to growth and development for processed fruit and vegetables
Prices in the processed fruits and vegetables category will be crucial in shaping its future development. As prices are expected to normalise throughout the forecast period, we may see shifts in purchasing behaviours and consumption patterns among consumers.
Innovation will be crucial for processed fruit and vegetables to gain growth
There is opportunity for new product development over the forecast period, particularly with the introduction of exotic and tropical fruits in frozen form. Additionally, value-added products such as vegetable-based pasta alternatives, cauliflower rice, and spiralised vegetables are expected to gain traction.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Fruit and Vegetables in Colombia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Fruit and Vegetables in Colombia?
- Which are the leading brands in Processed Fruit and Vegetables in Colombia?
- How are products distributed in Processed Fruit and Vegetables in Colombia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Processed Fruit and Vegetables?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Colombia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Processed Fruit and Vegetables in Colombia - Category analysis
KEY DATA FINDINGS
Declining consumption as limited availability and fresh options challenge growth
Decline for frozen processed potatoes as consumers opt for local, fresh goods
Private label has an increasing presence as brand loyalty remains low
Demand set to grow as consumers pursue healthier lifestyles
Price will be key to growth and development for processed fruit and vegetables
Innovation will be crucial for processed fruit and vegetables to gain growth
Staple Foods in Colombia - Industry Overview
Staple foods in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for staple foods?
DISCLAIMER
The following categories and subcategories are included:
Processed Fruit and Vegetables
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- Shelf Stable Beans
- Shelf Stable Fruit
- Shelf Stable Tomatoes
- Shelf Stable Vegetables
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- Frozen Fruit
- Frozen Processed Potatoes
- Frozen Processed Vegetables
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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