PROSPECTS AND OPPORTUNITIES
Flat performance is anticipated for edible oils
Edible oils is expected to witness a relatively flat performance to in volume terms, and slight decline in constant value sales. Prices will generally stabilise whilst the high prices seen in olive oil should gradually fall over the forecast period.
Sunflower oil will remain the major category in cooking ingredients and meals
Sunflower oil producers in Bulgaria continued to be impacted by the suspension of sunflower imports from Ukraine, although these only affect sunflower oil exports, with little impact on the domestic market. Local consumption of sunflower oil will remain positive in the years ahead due to its affordable price and its wide use in Bulgarian cuisine and cooking.
Modern grocery chains and retail e-commerce stand to gain share
The modern trade, led by grocery retail chains, will continue to dominate sales of edible oils due to the availability of cheaper private label lines and regular promotional offers. Also, international and local retail chains will continue to expand to smaller cities.
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Overview:
Understand the latest market trends and future growth opportunities for the Edible Oils industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Edible Oils industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Edible Oils in Bulgaria report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Edible Oils in Bulgaria?
- Which are the leading brands in Edible Oils in Bulgaria?
- How are products distributed in Edible Oils in Bulgaria?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Edible Oils?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Bulgaria?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Edible Oils in Bulgaria - Category analysis
KEY DATA FINDINGS
Olive oil prices soar leading to shortages
Recovery in sunflower oil consumption as prices fall
Alternative edible oils are gaining appeal
Flat performance is anticipated for edible oils
Sunflower oil will remain the major category in cooking ingredients and meals
Modern grocery chains and retail e-commerce stand to gain share
Cooking Ingredients and Meals in Bulgaria - Industry Overview
Cooking ingredients and meals in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
DISCLAIMER
The following categories and subcategories are included:
Edible Oils
- Olive Oil
- Corn Oil
- Palm Oil
- Rapeseed Oil
- Soy Oil
- Sunflower Oil
- Other Edible Oil
Edible Oils
This is the aggregation of olive oil and vegetable and seed oil (which comprises of corn oil, palm oil, rapeseed oil, soy oil, sunflower oil, and other edible oil). Please note blended oil that contain over 50% of one type of oil are categorised in that category, e.g. blended oil with 60% soy oil is categorised in soy oil; whereas blended oils with less than 50% of a specific type of oil are categorised in other edible oil. Includes: Pre-packaged edible oils products purchased by consumers through legally established retail channels. Excludes: Unpackaged/bulk oils, i.e. instances where consumers bring an empty container or plastic bag to be (re)filled with cooking oil. Example: Minyak curah in Indonesia.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Edible Oils research and analysis database.
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