COMPETITIVE LANDSCAPE
Coop Danmark maintains leadership over edible oils in 2025
Coop Danmark is the leading company in 2025, thanks to the strength of its private label ranges like Coop and Änglamark. These give the retailer a solid position across price points, from affordable everyday oils to organic and more premium options.
Dagrofa enjoys fastest growth among companies
Dagrofa is posting the fastest growth among companies, driven by the strong performance of its private label oils across Meny and Spar. Rather than large-scale assortment expansion, Dagrofa’s momentum comes from its ability to position itself well on quality and local sourcing - especially in rapeseed oil - which resonates strongly with Danish consumers.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Edible Oils industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Edible Oils industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Edible Oils in Denmark report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Edible Oils in Denmark?
- Which are the leading brands in Edible Oils in Denmark?
- How are products distributed in Edible Oils in Denmark?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Edible Oils?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Denmark?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Edible Oils in Denmark - Category analysis
KEY DATA FINDINGS
Denmark's edible oils market sees value growth driven by both high prices and price sensitivity
Value sales rise while volume growth struggles amid persistently elevated prices
Sunflower oil rises most rapidly as supply challenges subside
Continued value growth forecast for edible oils with private label as key driver
Wellness set to remain major trend
Sustainability likely to take a back seat to price considerations
Coop Danmark maintains leadership over edible oils in 2025
Dagrofa enjoys fastest growth among companies
Distribution patterns remain stable, with discounters still in the lead
Though rising from a small base, e-commerce records fastest expansion in 2025
Cooking Ingredients and Meals in Denmark - Industry Overview
Home cooking trend and sales of essential cooking items boost sales
KEY DATA FINDINGS
Health and wellness trends remain in force but fail to fuel innovation
Sustainability concerns centre on packaging formats
Convenience demand drives development
Home cooking trend to ensure sustained demand with future growth driven by innovation
Private label will benefit from increased investment
Discounters as persistently favoured channel
Coop continues to lead thanks to strong private label portfolio
HelloFresh sees fastest growth fuelled by meal-kit delivery offer
Discounters remains leading distribution channel
Retail e-commerce and convenience store enjoy rapid rises
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Edible Oils
- Olive Oil
- Corn Oil
- Palm Oil
- Rapeseed Oil
- Soy Oil
- Sunflower Oil
- Other Edible Oil
Edible Oils
This is the aggregation of olive oil and vegetable and seed oil (which comprises of corn oil, palm oil, rapeseed oil, soy oil, sunflower oil, and other edible oil). Please note blended oil that contain over 50% of one type of oil are categorised in that category, e.g. blended oil with 60% soy oil is categorised in soy oil; whereas blended oils with less than 50% of a specific type of oil are categorised in other edible oil. Includes: Pre-packaged edible oils products purchased by consumers through legally established retail channels. Excludes: Unpackaged/bulk oils, i.e. instances where consumers bring an empty container or plastic bag to be (re)filled with cooking oil. Example: Minyak curah in Indonesia.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Edible Oils research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!