COMPETITIVE LANDSCAPE
Olive oil producers come under scrutiny
Carbonell (Sos Arana Alimentación SA) is the leading brand in olive oil, with Ybarra (Formex-Ybarra SA de CV) in close competition, and with Carapelli (Carapelli USA Inc) as the only other brand holding a double-digit share. “Other private label” also holds a double-digit share, while Great Value from Wal-Mart comes in fifth place.
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Overview:
Understand the latest market trends and future growth opportunities for the Edible Oils industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Edible Oils industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Edible Oils in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Edible Oils in Mexico?
- Which are the leading brands in Edible Oils in Mexico?
- How are products distributed in Edible Oils in Mexico?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Edible Oils?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Mexico?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Edible Oils in Mexico - Category analysis
KEY DATA FINDINGS
Discounting drives growth as consumers economise
Downtrading is evident as household budgets come under pressure
Olive oil is supported by higher prices, but consumption is falling
Growing presence of private label in edible oils
Non-stick oils is an emerging segment with growth potential
Packaging innovation shows promise
Olive oil producers come under scrutiny
Modern retail channels are preferred for olive oil
Cooking Ingredients and Meals in Mexico - Industry Overview
High prices hit household budgets and encourage consumers to seek value
KEY DATA FINDINGS
Price sensitivity remains high due to cautious spending behaviour
Healthier living and dietary preferences shape category performance
Healthy outlook for cooking ingredients and meals
Private label has scope to develop and gain share
Sustainable strategies will come to the fore
Conservas La Costeña SA de CV enjoys healthy growth
Private label is expanding its role in cooking ingredients and meals
Olive oil brands are gaining traction from low base
Consumers favour channels delivering discounts and promotions
Retail e-commerce makes inroads from low base
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Edible Oils
- Olive Oil
- Corn Oil
- Palm Oil
- Rapeseed Oil
- Soy Oil
- Sunflower Oil
- Other Edible Oil
Edible Oils
This is the aggregation of olive oil and vegetable and seed oil (which comprises of corn oil, palm oil, rapeseed oil, soy oil, sunflower oil, and other edible oil). Please note blended oil that contain over 50% of one type of oil are categorised in that category, e.g. blended oil with 60% soy oil is categorised in soy oil; whereas blended oils with less than 50% of a specific type of oil are categorised in other edible oil. Includes: Pre-packaged edible oils products purchased by consumers through legally established retail channels. Excludes: Unpackaged/bulk oils, i.e. instances where consumers bring an empty container or plastic bag to be (re)filled with cooking oil. Example: Minyak curah in Indonesia.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Edible Oils research and analysis database.
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