Snacks in Cambodia is projected to see strong growth in retail volume and current value sales in 2025, albeit slower than in 2024. Snacks is performing well in the market, supported by more positive economic indicators, rising product awareness, category advancement, urbanisation, retail development and a revival of tourism. Stronger GDP growth and lower inflation, compared with the 2022 peak, are boosting employment and consumer spending. Political stability also facilitates investments, supporting growth and enhancing consumer confidence. Key trends also feature growing domestic production and an increasing preference for packaged snacks in urban areas. However, challenges remain, such as the popularity of unpackaged, artisanal snacks, household budget constraints and limited rural penetration.
There is an increasing demand in Cambodia for snacks that are seen as healthier and more nutritious. This encompasses plant-based options, snacks made with natural ingredients and those that promote health benefits, such as high fibre or vitamin enrichment. For example, LyLy Food Industry Co Ltd promotes the best quality local ingredients as it aims to offer consumers healthier products with content like rice and fruits.
Mars Inc is set to remain the leading player in the highly fragmented competitive landscape of snacks in retail value terms in 2025, with a largely stable share. The company produces brands like Doublemint and Cool Air in confectionery. The competitive landscape is characterised by a mix of international giants like Mars, Mondelez, Nestlé SA and Kellanova (previously Kellogg Co) and local and regional players like LyLy Food Industry and Friendship, respectively.
Small local grocers is set to continue to dominate the distribution of snacks in retail value terms in 2025, despite a gradual downward share trajectory. These traditional grocery retailers play a crucial role in reaching consumers, offering convenience, accessibility and affordability. They cater to local preferences and provide a wide variety of products, making it easier for customers to find their favourite snacks close to home.
Retail value (constant 2025 prices) sales of snacks are projected to see good-to-moderate growth over the forecast period. Snacks is set to continue to grow demand, anticipating strong retail volume growth as more individuals relocate to urban areas and adopt busier lifestyles. This is expected to drive up the demand for convenient, on-the-go food options, including snacks. Additionally, Cambodia's relatively young population represents a key demographic for snacks consumption. As this group expands, the potential consumer base for snacks will also increase.
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Understand the latest market trends and future growth opportunities for the Snacks industry in Cambodia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Snacks industry in Cambodia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Snacks
This report originates from Passport, our Snacks research and analysis database.
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