Snacks in 2025: The big picture
The market for snacks in the Dominican Republic is expected to achieve solid growth in current value terms in 2025, partly driven by price increases as companies respond to persistent inflationary pressures. A key tactic used to manage rising production costs has been shrinkflation, with many brands reducing package sizes across multiple categories. Nevertheless, the expansion of private label offerings has helped cushion the impact on consumers, providing more affordable alternatives and enabling continued indulgence within tighter household budgets.
Key trends in 2025
Manufacturers continue to face increasing costs for key raw materials such as cocoa, potatoes, and yuca. Additionally, ongoing logistical challenges - particularly disruptions to imports caused by the drought affecting the Panama Canal - are further pressurising margins, forcing producers to prioritise pricing strategies over volume growth in order to sustain profitability.
Competitive landscape
Frito-Lay Dominicana, a subsidiary of PepsiCo, is set to remain the most prominent player in the Dominican Republic’s snacks market throughout 2025. The company benefits from a robust distribution network that spans all retail channels, giving it a significant competitive edge. It continues to invest heavily in brand visibility through both traditional advertising channels and non-traditional platforms such as social media. In addition, Frito-Lay actively promotes its products at the point of sale and sustains consumer interest through frequent product launches and line extensions. A key strategic move in recent years has been the expansion of its local production facility, which has strengthened its position in savoury snacks. This investment has allowed for development of plantain-based snacks - which are deeply embedded in national culture.
Channel developments
Small local grocers remains the leading distribution channel for snacks in the Dominican Republic, playing a vital role in ensuring product accessibility and supporting frequent, routine purchases. These outlets - typically family-run and deeply embedded within neighbourhood communities - are preferred by consumers for their convenience and affordability, particularly in a price-sensitive market environment. For both international and domestic brands, this traditional channel represents a significant growth opportunity - enabling broad consumer reach and the ability to connect with everyday consumption habits.
What next for snacks?
With inflation expected to ease over the forecast period, volume growth in the Dominican Republic’s savoury snacks market is likely to return to a more stable trajectory, while overall value growth is expected to become less dependent on price increases. However, price will remain a key factor in consumers’ purchasing decisions, with many continuing to seek out private label offerings that offer both affordability and a sense of indulgence.
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Overview:
Understand the latest market trends and future growth opportunities for the Snacks industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Snacks industry in Dominican Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Snacks in Dominican Republic report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Snacks in Dominican Republic?
- Which are the leading brands in Snacks in Dominican Republic?
- How are products distributed in Snacks in Dominican Republic?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Snacks?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Dominican Republic?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Snacks in Dominican Republic
Snacks in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for snacks?
DISCLAIMER
Chocolate Confectionery in Dominican Republic
KEY DATA FINDINGS
Global cocoa prices impact chocolate confectionery
International brands lead sales
Small local grocers dominate distribution landscape
Chocolate confectionery will show resilience, despite rising prices
E-commerce will gain from advances in digital payments
Rise of health-conscious choices
Gum in Dominican Republic
KEY DATA FINDINGS
Gum shows reliant growth, despite ongoing challenges
Mondelez continues to dominate sales
Players maximise sales opportunities in small local grocers
Gum sales will continue to expand
E-commerce and digital payment innovations will expand access to gum
Gum offers potential as healthier alternative to sugar and chocolate confectionery
Sugar Confectionery in Dominican Republic
KEY DATA FINDINGS
Affordability fuels growth in sugar confectionery
Artisanal players lead competitive landscape
Small, traditional grocery outlets dominate sales
Stagnant outlook for traditional sugar confectionery categories
Digital payment innovation will fuel growth in e-commerce sales
Mounting pressure from health and wellness trends
Ice Cream in Dominican Republic
KEY DATA FINDINGS
Ice cream sales set to grow in 2025, driven by tourism and rise in impulse purchases
Helados Bon continues to dominate the market
Traditional grocers dominate ice cream distribution
Strong growth ahead for ice cream, driven by tourism and entry of new players
Selling ice cream online presents unique challenges
Emerging trends in water and plant-based ice cream, challenges and opportunities
Savoury Snacks in Dominican Republic
KEY DATA FINDINGS
Savoury snacks market sees continued growth, thanks to wide range of offerings catering to all price points
Market dynamics and competition in the Dominican savoury snacks market
Hypermarket channel witnesses notable expansion
Savoury snacks will continue its upward trend, driven by affordability and innovation
E-commerce expansion and digital innovation could drive growth
New warning labels may impact consumer choices
Sweet Biscuits, Snack Bars and Fruit Snacks in Dominican Republic
KEY DATA FINDINGS
Cereal bars lead growth, thanks to rebound in tourism and health and wellness trends
Leading players invest in innovative new products
Traditional and modern channels are both important drivers of growth
Steady growth expected amid innovation and boom in tourism
Digital payment innovation will fuel e-commerce expansion
Warning labels will impact the overall market, but could offer growth opportunities for cereal bars
The following categories and subcategories are included:
Snacks
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- Chocolate Pouches and Bags
- Boxed Assortments
- Chocolate with Toys
- Countlines
- Seasonal Chocolate
- Tablets
- Other Chocolate Confectionery
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- Bubble Gum
- Chewing Gum
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- Boiled Sweets
- Chewy Candies
- Gummies and Jellies
- Liquorice
- Lollipops
- Medicated Confectionery
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- Power Mints
- Standard Mints
- Toffees, Caramels and Nougat
- Other Sugar Confectionery
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- Frozen Yoghurt
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- Single Portion Dairy Ice Cream
- Single Portion Water Ice Cream
- Plant-based Ice Cream
- Unpackaged Ice Cream
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- Bulk Dairy Ice Cream
- Ice Cream Desserts
- Multi-Pack Dairy Ice Cream
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- Bulk Water Ice Cream
- Multi-Pack Water Ice Cream
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- Nuts, Seeds and Trail Mixes
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- Potato Chips
- Tortilla Chips
- Puffed Snacks
- Rice Snacks
- Vegetable, Pulse and Bread Chips
- Savoury Biscuits
- Popcorn
- Pretzels
- Meat Snacks
- Seafood Snacks
- Other Savoury Snacks
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- Dried Fruit
- Processed Fruit Snacks
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- Cereal Bars
- Protein/Energy Bars
- Fruit and Nut Bars
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- Chocolate Coated Biscuits
- Cookies
- Filled Biscuits
- Plain Biscuits
- Wafers
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This report originates from Passport, our Snacks research and analysis database.
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