Snacks in 2025: The big picture
Honduras closed 2024 with annual inflation of 3.88%. This figure is projected to remain stable in 2025 and stabilise at around 4% over the forecast period. In 2025, the industry is facing several price hikes including the global price of chocolate and glucose, which is affecting the unit prices of snacks and manufacturing companies.
Key trends in 2025
Companies that operate locally are moving towards more sustainable practices. For example, iMotors,the company behind the electrification of fleets at Bimbo Honduras, is leading a transformative project in Honduras, electrifying the fleet and opening the way to zero-emission business mobility, through the replacement of combustion vehicles with electric ones. The company has an expansion plan to electrify the entire fleet nationwide.
Competitive Landscape
In Honduras, Boquitas Fiestas SRL (PepsiCo) is set to remain the leading player in snacks. The company sells a variety of snacks products under brands including Lay's, Doritos, Ruffles, Cheetos, and Tostitos, including potato chips, tortilla chips, and cheese-flavoured snacks. PepsiCo is known for its reliable high quality products. It has a wide distribution network, reaching most areas of the country. PepsiCo has strong brand recognition in its savoury snacks, an extensive product portfolio, and uses effective marketing to attract consumers.
Channel developments
Small local grocers continues to lead in snacks sales as these stores are popular among consumers who buy snacks during the day. These stores are abundant in the country, and offer a wide selection of snacks, sold in individual packets. Small local grocers continue to provide an ample variety of products. While product selection varies from one small local grocer to another, this provides consumers with an opportunity to new products or stick to their usual favourites.
What next for snacks?
Sales of snacks are set to rise at a moderate pace over the forecast period. Honduras is advancing in its negotiation of a Free Trade Agreement with China and it is expected that Honduran processed foods such as snacks, doughnuts, sauces, baked goods and beverages will be included.
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Overview:
Understand the latest market trends and future growth opportunities for the Snacks industry in Honduras with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Snacks industry in Honduras, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Snacks in Honduras report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Snacks in Honduras?
- Which are the leading brands in Snacks in Honduras?
- How are products distributed in Snacks in Honduras?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Snacks?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Honduras?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Snacks in Honduras
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
DISCLAIMER
Key Data Findings
2025 Developments
Demand for small indulgences drives confectionery sales in Honduras as consumers seek to satisfy sweet cravings, and purchase confectionery for children’s parties
Mars Inc remains the leading player in confectionery thanks to the global renown of its brands
Small local grocers remains the leading distribution channel for confectionery
Prospects and Opportunities
Confectionery prospects are restrained by rising health awareness although the category remains popular
Flavour expansion expected over the forecast period
Forecast period growth for niche better-for-you products
Category Data
Key Data Findings
2025 Developments
Affordability remains paramount among most consumers, while higher-income demographics focus on added value options
PepsiCo retains the lead while Grupo Nutresa experiences the most dynamic growth
Small local grocers remains the most extensive distribution channel for sweet biscuits, snack bars and fruit snacks
Prospects and Opportunities
Existing companies continue to expand their product portfolios
Access to social media broadens consumer access to and knowledge of international launches
Manufacturers endeavour to marry both indulgence and health and wellness in their product portfolios, especially in new product developments
Category Data
Key Data Findings
2025 Developments
Warm weather contributes to the growth of ice cream sales in 2025
Helados Sarita retains its strong lead in sales of ice cream thanks to the popularity of its Sarita brand
Small local grocers remains the leading distribution channel
Prospects and Opportunities
Creative new flavours drive forecast period sales
Plant-based alternatives, while niche, are expected to continue growing
Ingredients list becomes increasingly important thanks to the health and wellness trend
Category Data
Key Data Findings
2025 Developments
Savoury snacks are not only used as snacks, but as meals by some consumers
Dinant remains the leading company in savoury snacks
Small local grocers remains by far the most popular channel for savoury snacks
Prospects and Opportunities
Product innovation drives growth over the forecast period
Growth of spicy options continues to grow
Better-for-you snacks benefit from wider availability
Category Data
The following categories and subcategories are included:
Snacks
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- Chocolate Pouches and Bags
- Boxed Assortments
- Chocolate with Toys
- Countlines
- Seasonal Chocolate
- Tablets
- Other Chocolate Confectionery
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- Bubble Gum
- Chewing Gum
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- Boiled Sweets
- Chewy Candies
- Gummies and Jellies
- Liquorice
- Lollipops
- Medicated Confectionery
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- Power Mints
- Standard Mints
- Toffees, Caramels and Nougat
- Other Sugar Confectionery
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- Frozen Yoghurt
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- Single Portion Dairy Ice Cream
- Single Portion Water Ice Cream
- Plant-based Ice Cream
- Unpackaged Ice Cream
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- Bulk Dairy Ice Cream
- Ice Cream Desserts
- Multi-Pack Dairy Ice Cream
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- Bulk Water Ice Cream
- Multi-Pack Water Ice Cream
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- Nuts, Seeds and Trail Mixes
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- Potato Chips
- Tortilla Chips
- Puffed Snacks
- Rice Snacks
- Vegetable, Pulse and Bread Chips
- Savoury Biscuits
- Popcorn
- Pretzels
- Meat Snacks
- Seafood Snacks
- Other Savoury Snacks
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- Dried Fruit
- Processed Fruit Snacks
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- Cereal Bars
- Protein/Energy Bars
- Fruit and Nut Bars
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- Chocolate Coated Biscuits
- Cookies
- Filled Biscuits
- Plain Biscuits
- Wafers
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This report originates from Passport, our Snacks research and analysis database.
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