Ice cream will maintain positive sales over the forecast period, fuelled by evolving consumer preferences for diverse flavours and formats, including healthier and locally inspired options. Egypt's extended hot weather significantly contributes to consistent demand, particularly during the summer.
The Egyptian ice cream market is currently buzzing with a variety of innovations and formats, offered by both international and fiercely competitive local brands. Local players are strategically positioning themselves across the price spectrum, providing options ranging from budget-friendly to premium, to cater to a broad range of consumers.
Faced with rising prices in the bulk ice cream category, Egyptian consumers are increasingly shifting their preferences towards smaller pack sizes with lower individual price points. This allows them to still enjoy the product without the higher financial commitment of larger containers, especially as inflation pressures are forcing consumers to prioritise spending on essential goods.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsThis report originates from Passport, our Ice Cream research and analysis database.
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