PROSPECTS AND OPPORTUNITIES
Steady sales expected for ice cream, thanks to ongoing popularity and new developments
Ice cream will maintain overall steady sales over the forecast period, due to its ongoing popularity in Greece both with locals and with tourists. Ice cream is a nostalgic snack which is an appealing indulgence to a wide range of consumers, especially during the summer months.
Plant-based ingredients and sustainability trends set to become increasingly important
Plant-based ingredients and sustainability trends will become more common in the ice cream industry over the forecast period, especially given growing consumer concerns about cow’s milk and its connection to potential health issues. This has been a key driver for developments in alternative options such as plant-based and vegan ice cream, with frozen yoghurt another option which caters to the overarching health and wellness trends.
New players, new brands, and potential acquisitions and partnerships expected
Ice cream holds a lot of scope for new developments, thus, new players, new brands, and potential acquisitions and partnerships are expected over the forecast period. This is a trend which is seen across snacks in Greece in general, with companies joining together to enhance their overall portfolios, and manufacturers enhancing their production capacities.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Ice Cream industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Ice Cream in Greece report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Ice Cream in Greece?
- Which are the leading brands in Ice Cream in Greece?
- How are products distributed in Ice Cream in Greece?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Ice Cream?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Greece?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Ice Cream in Greece - Category analysis
KEY DATA FINDINGS
Healthy value and volume growth for ice cream, thanks to being a popular snack in Greece
Leading companies Froneri and Elais see good growth
Small local grocers and supermarkets benefit from catering to different consumer needs
Steady sales expected for ice cream, thanks to ongoing popularity and new developments
Plant-based ingredients and sustainability trends set to become increasingly important
New players, new brands, and potential acquisitions and partnerships expected
Snacks in Greece - Industry Overview
Snacks in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What's next for snacks?
DISCLAIMER
The following categories and subcategories are included:
Ice Cream
- Frozen Yoghurt
-
- Single Portion Dairy Ice Cream
- Single Portion Water Ice Cream
- Plant-based Ice Cream
- Unpackaged Ice Cream
-
-
- Bulk Dairy Ice Cream
- Ice Cream Desserts
- Multi-Pack Dairy Ice Cream
-
- Bulk Water Ice Cream
- Multi-Pack Water Ice Cream
-
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Ice Cream research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!