PROSPECTS AND OPPORTUNITIES
Positive prospects for ice cream in Ireland as plant-based ice cream is expected to drive growth
Ice cream sales are expected to grow steadily over the forecast period, supported by the category’s strong appeal and widespread availability in Ireland. Consumption is set to remain high, while evolving consumer preferences will continue to reshape the market.
Technological advancements are expected to shape ice-cream manufacturing and retail
Digital transformation is set to become a key focus for Irish ice cream manufacturers and retailers over the coming years. Digital tools are increasingly being adopted across the logistical chain, for communication, supply chain management, project coordination, and new product development.
Premium quality and sustainability will guide future purchasing decisions
Irish consumers are expected to continue embracing premium and artisanal ice cream, with growing interest in high-quality products that carry minimal health risks. Sustainability will also become an increasingly influential factor in purchasing decisions.
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Overview:
Understand the latest market trends and future growth opportunities for the Ice Cream industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Ice Cream in Ireland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Ice Cream in Ireland?
- Which are the leading brands in Ice Cream in Ireland?
- How are products distributed in Ice Cream in Ireland?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Ice Cream?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Ireland?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Ice Cream in Ireland - Category analysis
KEY DATA FINDINGS
Growing demand for plant-based and convenient formats drives ice cream sales in Ireland
Magnum remains the most popular ice cream while Nobo Ltd sees growth with its plant-based options
Chained supermarkets lead ice cream sales while retail e-commerce records growth
Positive prospects for ice cream in Ireland as plant-based ice cream is expected to drive growth
Technological advancements are expected to shape ice-cream manufacturing and retail
Premium quality and sustainability will guide future purchasing decisions
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DISCLAIMER
The following categories and subcategories are included:
Ice Cream
- Frozen Yoghurt
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- Single Portion Dairy Ice Cream
- Single Portion Water Ice Cream
- Plant-based Ice Cream
- Unpackaged Ice Cream
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- Bulk Dairy Ice Cream
- Ice Cream Desserts
- Multi-Pack Dairy Ice Cream
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- Bulk Water Ice Cream
- Multi-Pack Water Ice Cream
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Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Ice Cream research and analysis database.
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