PROSPECTS AND OPPORTUNITIES
Further growth forecast for ice cream in Vietnam
Ice cream in Vietnam is anticipated to record robust growth in both volume and value terms over the forecast period, driven by consistent consumer demand across diverse demographic and socioeconomic groups. Ice cream’s spontaneous, indulgent appeal, combined with Vietnam’s consistently hot and humid climate, ensures sustained consumer interest.
New flavours and innovations drive development
Product innovation and new flavour introductions continue to energise ice cream, supporting competitive intensity and consumer interest. Manufacturers frequently introduce novel offerings to maintain relevance and expand market presence.
Accelerating health trends will continue to impact innovation
Although widespread health awareness is having limited immediate impact on ice cream in Vietnam 2025, initial changes are emerging in major urban centres. Traditional ice cream formulations dominate, as most local consumers viewed ice cream primarily as an indulgence.
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Overview:
Understand the latest market trends and future growth opportunities for the Ice Cream industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Ice Cream in Vietnam report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Ice Cream in Vietnam?
- Which are the leading brands in Ice Cream in Vietnam?
- How are products distributed in Ice Cream in Vietnam?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Ice Cream?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Vietnam?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Ice Cream in Vietnam - Category analysis
KEY DATA FINDINGS
Ice cream sales rebound amid shifting consumer trends
Kido leads overall as Aice Rises Fastest
Small local grocers maintains channel dominance in 2025
Further growth forecast for ice cream in Vietnam
New flavours and innovations drive development
Accelerating health trends will continue to impact innovation
Snacks in Vietnam - Industry Overview
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
DISCLAIMER
The following categories and subcategories are included:
Ice Cream
- Frozen Yoghurt
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- Single Portion Dairy Ice Cream
- Single Portion Water Ice Cream
- Plant-based Ice Cream
- Unpackaged Ice Cream
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- Bulk Dairy Ice Cream
- Ice Cream Desserts
- Multi-Pack Dairy Ice Cream
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- Bulk Water Ice Cream
- Multi-Pack Water Ice Cream
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Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Ice Cream research and analysis database.
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