PROSPECTS AND OPPORTUNITIES
Growth driven by inflation and premiumisation
Ice cream sales growth over the forecast period is expected to be driven by inflation and premiumisation. Unit prices are projected to rise steadily as consumers increasingly prioritise quality and added value.
Rising demand for higher-quality and healthier products
Over the forecast period, Slovak consumers are expected to be both willing and able to spend more on indulgence products, driving demand for higher-quality, natural ingredients, as well as products with a high fruit content or organic certifications. Plant-based ice cream is also set to see rising consumer interest as this niche market continues to expand.
Sugar tax extension could impact consumption
The VAT on ice cream was reduced from 20% in 2024 to 19% in 2025; however, this had minimal impact on unit price growth. Nonetheless, future legislative changes could negatively impact consumption.
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Overview:
Understand the latest market trends and future growth opportunities for the Ice Cream industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Ice Cream in Slovakia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Ice Cream in Slovakia?
- Which are the leading brands in Ice Cream in Slovakia?
- How are products distributed in Ice Cream in Slovakia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Ice Cream?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Slovakia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Ice Cream in Slovakia - Category analysis
KEY DATA FINDINGS
Ice cream benefits from consumer shift from more expensive categories
Unilever Slovensko spol sro’s lead attributable to strong marketing support and frequent discounts
Discounters offer frequent price promotions and a broad selection of private label products
Growth driven by inflation and premiumisation
Rising demand for higher-quality and healthier products
Sugar tax extension could impact consumption
Snacks in Slovakia - Industry Overview
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
DISCLAIMER
The following categories and subcategories are included:
Ice Cream
- Frozen Yoghurt
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- Single Portion Dairy Ice Cream
- Single Portion Water Ice Cream
- Plant-based Ice Cream
- Unpackaged Ice Cream
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- Bulk Dairy Ice Cream
- Ice Cream Desserts
- Multi-Pack Dairy Ice Cream
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- Bulk Water Ice Cream
- Multi-Pack Water Ice Cream
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Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Ice Cream research and analysis database.
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