Ice cream sales are projected to increase during the forecast period in both volume and value terms. Within foodservice, expansion is likely to be driven by increased tourism in Portugal.
Social media serves as a significant channel for ice cream brands to monitor consumer preferences, a trend that is expected to continue over the forecast period. Ola, a Unilever brand, has over 8.
Sustainability is a significant consideration for ice cream companies. For Unilever, it is integrated into the company’s business practices, through, for example, selecting suppliers with certified production processes.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsThis report originates from Passport, our Ice Cream research and analysis database.
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