Ice cream will register further constant value and volume growth over the forecast period. Longer, hotter summers, due to climate change, will support value sales.
Producers will continue to innovate to keep consumers engaged, with continuing expansion in novelty flavour combinations, as well as differing textures. Technology will also be used to drive innovation, with for instance AI being used as a tool to develop new flavours and combinations, with greater customisation.
There will be growing interest in ice cream with a healthier profile. Manufacturers will create healthier ice cream options by focusing on reducing sugar and fat, using natural ingredients, and boosting nutritional value.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsThis report originates from Passport, our Ice Cream research and analysis database.
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