PROSPECTS AND OPPORTUNITIES
Availability and cost represent key challenges
The biggest challenge for sweet biscuits, snack bars, and fruit snacks category revolves around the availability and cost of key ingredients, such as sugar and wheat. The Tunisian government solely imports these essential ingredients, and past years have seen difficulties in ensuring an adequate supply to manufacturers.
New entries and healthier options to create a buzz
Growth opportunities in sweet biscuits, snack bars and fruit snacks in Tunisia lie in the potential for expansion through the introduction of more international brands like Palmary from Algeria and Porleo (private label) from Turkey. These lines offer affordable products that can compete with domestic brands, providing consumers with more choice and driving competition.
Growing investment to support the development of snack bars and fruit snacks
Snack bars and fruit snacks are expected to see faster retail volume CAGRs than sweet biscuits over the forecast period. These newer categories have more niche appeal, but they are continuously attracting curious consumers seeking convenience and nutritious snacks.
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Overview:
Understand the latest market trends and future growth opportunities for the Sweet Biscuits, Snack Bars and Fruit Snacks industry in Tunisia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Biscuits, Snack Bars and Fruit Snacks industry in Tunisia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia?
- Which are the leading brands in Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia?
- How are products distributed in Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sweet Biscuits, Snack Bars and Fruit Snacks?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Tunisia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia - Category analysis
KEY DATA FINDINGS
Less sensitivity to price rises
Newer categories continue to add dynamism
Healthier options and new entries diversify and intensify the competitive landscape
Availability and cost represent key challenges
New entries and healthier options to create a buzz
Growing investment to support the development of snack bars and fruit snacks
Snacks in Tunisia - Industry Overview
Snacks in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for snacks?
DISCLAIMER
The following categories and subcategories are included:
Sweet Biscuits, Snack Bars and Fruit Snacks
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- Dried Fruit
- Processed Fruit Snacks
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- Cereal Bars
- Protein/Energy Bars
- Fruit and Nut Bars
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- Chocolate Coated Biscuits
- Cookies
- Filled Biscuits
- Plain Biscuits
- Wafers
Sweet Biscuits, Snack Bars and Fruit Snacks
This is the aggregation of sweet biscuits, snack bars, and fruit snacks.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sweet Biscuits, Snack Bars and Fruit Snacks research and analysis database.
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