COMPETITIVE LANDSCAPE
Nestlé retains convincing leadership of coffee
Nestlé Chile SA has long been the leading player in coffee in Chile, competing with well-known and popular brands such as Nescafé Tradicion, which remains the most relevant brand in instant coffee. The company also dominates fresh ground coffee pods with its Nescafé Dolce Gusto, Nespresso, and Starbucks lines.
Private label gains share through major retailers like Cencosud
Cencosud SA, the owner of Jumbo and Sant Isabel supermarket chains, emerged as the most dynamic coffee player in 2025. The retailer capitalised on the growing demand for affordable options by significantly expanding its private label, Cuisine & Co, in the value-for-money instant coffee segment.
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Overview:
Understand the latest market trends and future growth opportunities for the Coffee industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Coffee in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Coffee in Chile?
- To what extent are health considerations impacting consumption of Coffee in Chile?
- What are the traditional preferences in Coffee in Chile? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Coffee in Chile?
- Which are the leading brands in Coffee in Chile?
- How are products distributed in Coffee in Chile?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Coffee?
- Where is future growth expected to be most dynamic?
Coffee in Chile - Category analysis
KEY DATA FINDINGS
Mixed performance for coffee due to rising prices, but quality remains a consideration
Stronger volume growth hampered by a constant hike in coffee costs
Fresh ground coffee remains strong performer, through expanding offer and regular use of coffee machines at home
Extreme weather conditions could challenge coffee sales growth in coming years
Functionality combined with other enhancing ingredients may impulse further growth
Specialist coffee shops innovate to capture younger audiences
Nestlé retains convincing leadership of coffee
Private label gains share through major retailers like Cencosud
Supermarkets and hypermarkets continue to dominate coffee distribution
E-commerce sales continue expanding, driven by convenience and wide availability of online platforms
Hot Drinks in Chile - Industry Overview
Mixed performance in unstable economic setting
KEY DATA FINDINGS
Challenging environment influences consumers’ purchasing decisions
Rising temperatures in Chile present both challenges and opportunities
Tea under increasing pressure from coffee as Chilean’s favoured hot drink
Discerning consumers increasingly attracted to fresh coffee formats
Improving economy likely to drive rebound but polarising trends will remain
Healthy attributes and functionality offer value growth potential
Rising temperatures to remain a challenge for future of hot drinks in Chile
Nestlé and Cambiaso Hermanos remain convincing leaders overall
Cencosud’s strong growth supported by private label offer
Major grocery retailers maintain dominant positions in distribution of hot drinks
E-commerce continues to post dynamic growth as Chileans seek convenience
Foodservice vs retail split
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Coffee
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- Fresh Coffee Beans
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- Fresh Ground Coffee Pods
- Standard Fresh Ground Coffee
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- Instant Standard Coffee
- Instant Coffee Mixes
Coffee
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Coffee research and analysis database.
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