PROSPECTS AND OPPORTUNITIES
Price increases impact sales of instant coffee and lower-priced fresh coffee
The sharp global price increase in both Arabica and, more significantly, Robusta coffee is expected to lead to notable retail price hikes in Ukraine, particularly affecting more affordable coffee segments like instant coffee and lower-priced fresh coffee. Major coffee-exporting countries such as Vietnam, Indonesia, and Brazil have reduced exports due to damaged harvests caused by weather issues, including droughts and floods.
Instant coffee players offer chilled recipes to boost sales during summer
The expansion of consumption occasions is expected to positively impact retail sales of instant coffee in Ukraine. Major coffee brands are promoting new recipes for cold coffee drinks to boost demand during the traditionally weaker summer months, helping counter coffee consumption's seasonality.
Rising coffee culture and the expansion of the consumer base drives retail value growth
Over the forecast period, the return of people to Ukraine, coupled with economic and safety stabilisation, is expected to positively impact the coffee landscape. As more people return and consumer confidence increases, the overall consumer base will expand, contributing to volume recovery in the forecasted period.
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Overview:
Understand the latest market trends and future growth opportunities for the Coffee industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Coffee in Ukraine report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Coffee in Ukraine?
- To what extent are health considerations impacting consumption of Coffee in Ukraine?
- What are the traditional preferences in Coffee in Ukraine? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Coffee in Ukraine?
- Which are the leading brands in Coffee in Ukraine?
- How are products distributed in Coffee in Ukraine?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Coffee?
- Where is future growth expected to be most dynamic?
Coffee in Ukraine - Category analysis
KEY DATA FINDINGS
Sales benefit from ongoing innovation and a shift from out-of-home consumption
Demand for instant coffee and alternative home brewing methods rise
Players launch instant coffee mixes to provide convenience and indulgence
Price increases impact sales of instant coffee and lower-priced fresh coffee
Instant coffee players offer chilled recipes to boost sales during summer
Rising coffee culture and the expansion of the consumer base drives retail value growth
Hot Drinks in Ukraine - Industry Overview
Hot drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
DISCLAIMER
The following categories and subcategories are included:
Coffee
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- Fresh Coffee Beans
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- Fresh Ground Coffee Pods
- Standard Fresh Ground Coffee
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- Instant Standard Coffee
- Instant Coffee Mixes
Coffee
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Coffee research and analysis database.
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