COMPETITIVE LANDSCAPE
Coffee’s competitive landscape remains fairly consolidated in 2025
In 2025, Keurig Canada and Kraft Heinz Canada continued to lead the competitive landscape of coffee in Canada, each carving out distinct niches while fostering a unique blend of competition and cooperation. Keurig Canada, part of Keurig Dr Pepper, maintained its leadership in fresh ground coffee pods, a segment it has pioneered and long dominated.
Nestlé Canada continues to focus on offering consumers convenience
Nestlé Canada, the third-ranked player in coffee, focused on the impressive growth of its Nespresso coffee system, which gained significant traction towards the end of the review period. The company has also invested heavily in its Nescafé brand, which maintained a strong presence in instant coffee in 2025.
Premium segment driven by sourcing and smaller players with flavour variety
The premium segment of coffee has attracted considerable attention, with industry players like Keurig collaborating with high-end coffee manufacturers and Canadian roasters such as Level Ground Coffee. These partnerships and a focus on sourcing from renowned countries like Peru and Colombia have helped enhance the premium image of their products.
Rising health-consciousness encourages new product development
The competitive landscape of coffee in Canada was also shaped by a growing health consciousness among consumers in 2025, evident in multiple fronts. Clean label products, those with functional benefits ranging from immunity boosts and bone health to improved digestive health, gained significant traction, particularly in the wake of the pandemic.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Coffee industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Coffee in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Coffee in Canada?
- To what extent are health considerations impacting consumption of Coffee in Canada?
- What are the traditional preferences in Coffee in Canada? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Coffee in Canada?
- Which are the leading brands in Coffee in Canada?
- How are products distributed in Coffee in Canada?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Coffee?
- Where is future growth expected to be most dynamic?
Coffee in Canada - Category analysis
KEY DATA FINDINGS
Mixed performance for coffee due to various challenges
Further rise in unit price drives up value while dampening retail volumes
Extending the use of coffee machines at home with iced preparations
Canada’s strong coffee culture continues to support overall demand
Positive outlook for coffee but challenges will remain
Replicating café experience at home to remain a key trend in Canada
Sustainability trend to encourage responsible sourcing
Coffee’s competitive landscape remains fairly consolidated in 2025
Nestlé Canada continues to focus on offering consumers convenience
Premium segment driven by sourcing and smaller players with flavour variety
Rising health-consciousness encourages new product development
Grocery retailers dominate distribution, offering convenience for regular shoppers
E-commerce continues to make gains to align with omnichannel models
Hot Drinks in Canada - Industry Overview
Mixed performance for hot drinks in Canada
KEY DATA FINDINGS
Further volume declines driven by rising prices due to elevated input costs
Health and wellness trend influences purchasing decisions
Indulgence and luxury offer comfort in an unstable period
Canadians invest in at-home preparation for customisation and cost savings
Despite positive outlook, challenges will remain
Health and sustainability trends to support value growth
Coffee players retain overall lead of competitive landscape
Pockets of dynamic growth as players focus on health and premium options
Grocery retailers offer consumers convenience when purchasing hot drinks
E-commerce gains complement omnichannel strategies
Foodservice vs retail split
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Coffee
-
- Fresh Coffee Beans
-
- Fresh Ground Coffee Pods
- Standard Fresh Ground Coffee
-
- Instant Standard Coffee
- Instant Coffee Mixes
Coffee
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Coffee research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!