Fresh ground coffee pods will be the strongest performer within the category in both volume and value terms (at constant 2004 prices) over the forecast period. This trend aligns with the increasing demand for premium products, as consumers seek more diverse flavours and high-quality beans.
Speciality coffee is expected to gain momentum over the forecast period as consumers in Singapore become increasingly sophisticated, seeking to replicate café-quality experiences at home. Fresh coffee subscriptions, which surged during the pandemic, have continued into 2024, with brands like PPP Coffee and Bettr Coffee offering flexible, discounted subscription plans to cater to the growing community of speciality coffee enthusiasts.
Out-of-home consumption of fresh coffee in Singapore is expected to see strong growth in volume terms over the forecast period, driven by a need for speciality coffee experiences. However, coffee players in the on-trade segment are also diversifying their offerings to cater to price-sensitive consumers, which is especially important, given uncertain global economic conditions.
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Understand the latest market trends and future growth opportunities for the Coffee industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Coffee
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.
See all of our definitionsThis report originates from Passport, our Coffee research and analysis database.
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