PROSPECTS AND OPPORTUNITIES
Increased relevance of convenience stores for on-premise consumption
With a near-complete return to in-person work and schooling in 2024, consumption spaces outside the home have gained renewed significance. This trend is evidenced by the growing popularity of cafés and restaurants in urban areas like Lima, Arequipa, Cusco, Trujillo, and Piura, as well as by the expansion of off-trade options.
Continued expansion of on-trade channels across Peru
The trend of opening on-trade establishments, such as restaurants and cafés, remains robust in Peru despite economic challenges. The widespread return to in-person work and education has driven demand for accessible social spaces for dining and coffee breaks, not only in major cities like Lima, Arequipa, Cusco, and Trujillo but also in smaller towns such as Huánuco, Huaraz, Tacna, and Iquitos.
Nespresso launch expected to revitalise coffee pods market
In the first quarter of 2024, Nestlé launched its first Nespresso store in Peru, marking the brand’s entry into the local market and establishing a foothold in the super-premium coffee pod segment. This launch, located in the Jockey Plaza Shopping Centre, is part of Nestlé's broader strategy to premiumise the coffee pods category, which has been dominated by its Dolce Gusto brand.
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Overview:
Understand the latest market trends and future growth opportunities for the Coffee industry in Peru with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in Peru, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Coffee in Peru report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Coffee in Peru?
- To what extent are health considerations impacting consumption of Coffee in Peru?
- What are the traditional preferences in Coffee in Peru? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Coffee in Peru?
- Which are the leading brands in Coffee in Peru?
- How are products distributed in Coffee in Peru?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Coffee?
- Where is future growth expected to be most dynamic?
Coffee in Peru - Category analysis
KEY DATA FINDINGS
Recovery following a challenging 2023
Dominance of large brands challenges small producers focused on exports
Growth in cold instant coffee consumption driven by promotion efforts
Increased relevance of convenience stores for on-premise consumption
Continued expansion of on-trade channels across Peru
Nespresso launch expected to revitalise coffee pods market
Hot Drinks in Peru - Industry Overview
Hot drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
DISCLAIMER
The following categories and subcategories are included:
Coffee
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- Fresh Coffee Beans
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- Fresh Ground Coffee Pods
- Standard Fresh Ground Coffee
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- Instant Standard Coffee
- Instant Coffee Mixes
Coffee
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Coffee research and analysis database.
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