PROSPECTS AND OPPORTUNITIES
Light adult incontinence set to gain further momentum as consumer needs evolve
Retail adult incontinence is projected to experience sustained growth over the forecast period, in line with demographic projections of an ageing population. Chile is the only Latin American country expected to have more than 30% of its population aged 60 years or older by 2050.
Promising outlook for online sales
Looking ahead, e-commerce is expected to maintain its upward sales trajectory despite several years of stagnating share. The channel is highly promotional, and many local consumers tend to wait for discounts to make their purchases, often in bulk.
The growing trend for biodegradable incontinence products
Retail adult incontinence in Chile is expected to see further evolution in terms of enhancing quality through material innovation. The ongoing trend of seeking more advanced materials that provide greater comfort, effective absorption, and discretion will drive the development of products that are not only more efficient but also environmentally conscious.
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Overview:
Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Adult Incontinence industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retail Adult Incontinence in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retail Adult Incontinence in Chile?
- Which are the leading brands in Retail Adult Incontinence in Chile?
- How are products distributed in Retail Adult Incontinence in Chile?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Retail Adult Incontinence products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Retail Adult Incontinence in Chile - Category analysis
KEY DATA FINDINGS
Light adult incontinence leads growth overall
Cotidian's Alic.ia aims to challenge stigma surrounding incontinence in Chile
Supermarkets leads distribution despite market shifts
Light adult incontinence set to gain further momentum as consumer needs evolve
Promising outlook for online sales
The growing trend for biodegradable incontinence products
Tissue and Hygiene in Chile - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Retail Adult Incontinence
- Retail Light Adult Incontinence
- Retail Moderate/Heavy Adult Incontinence
Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Retail Adult Incontinence research and analysis database.
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