PROSPECTS AND OPPORTUNITIES
Promising outlook for retail adult incontinence
The Croatian retail adult incontinence market is projected to experience continued growth throughout the forecast period. This upward trend is primarily driven by the nation's ageing demographic, a factor that will significantly expand the consumer base for these products.
E-commerce sales poised for steady growth
The evolution of e-commerce in Croatia's retail adult incontinence is poised for gradual growth, though it faces unique challenges. Key trends include brands expanding online product ranges, offering discreet packaging, and providing personalised consultations.
Players will embrace technology to elevate product efficacy
Innovation in retail adult incontinence will prioritise user experience and address specific needs through technological advancements. Brands should focus on developing products that enhance comfort, discretion, and overall quality of life.
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Overview:
Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Adult Incontinence industry in Croatia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retail Adult Incontinence in Croatia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retail Adult Incontinence in Croatia?
- Which are the leading brands in Retail Adult Incontinence in Croatia?
- How are products distributed in Retail Adult Incontinence in Croatia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Retail Adult Incontinence products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Retail Adult Incontinence in Croatia - Category analysis
KEY DATA FINDINGS
Ageing population drives category development
Abena A/S leads the category
Health and beauty specialists perform ahead of grocery retailers
Promising outlook for retail adult incontinence
E-commerce sales poised for steady growth
Players will embrace technology to elevate product efficacy
Tissue and Hygiene in Croatia - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Retail Adult Incontinence
- Retail Light Adult Incontinence
- Retail Moderate/Heavy Adult Incontinence
Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Retail Adult Incontinence research and analysis database.
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