Retail adult incontinence will register healthy constant value and volume growth over the forecast period. Also, as there is no reimbursement programme for adult incontinence, this should also continue to boost volume sales.
E-commerce will register further health constant value growth over the forecast period. Consumers appreciate direct delivery of retail adult incontinence, especially if they do not own a car, as they are awkward and bulky to carry.
Innovations will mainly focus around light incontinence, as such users are generally more active and value discretion, as well as comfort and absorbency. Users of moderate/heavy incontinence tend to be older, with many in nursing homes, and as they are not as active and are often not the buyers of the products, innovation tends to lag behind.
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Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Adult Incontinence industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.
See all of our definitionsThis report originates from Passport, our Retail Adult Incontinence research and analysis database.
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