PROSPECTS AND OPPORTUNITIES
Ageing population continues to drive sales
Retail adult incontinence will register positive constant value and volume growth over the forecast period, with an ageing population continuing to boost volume sales. As in 2024, retail light adult incontinence will register higher value and volume growth, as it is an immature product, with plenty of room for further growth.
E-commerce registers stable growth
E-commerce will continue to register steady, healthy constant value growth. Increasing competition will drive growth, with many of the major pharmacy chains now offering e-commerce.
Continuing innovation over forecast period
There will continue to be innovation in retail adult incontinence over the forecast period. A key focus will be light adult incontinence for men, which has much less offerings than the equivalent for women.
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Overview:
Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Adult Incontinence industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retail Adult Incontinence in Serbia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retail Adult Incontinence in Serbia?
- Which are the leading brands in Retail Adult Incontinence in Serbia?
- How are products distributed in Retail Adult Incontinence in Serbia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Retail Adult Incontinence products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Retail Adult Incontinence in Serbia - Category analysis
KEY DATA FINDINGS
Ageing population supports volume sales
Stable competitive landscape
Pharmacies continue to lead distribution
Ageing population continues to drive sales
E-commerce registers stable growth
Continuing innovation over forecast period
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Tissue and hygiene in 2024: The big picture
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Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Retail Adult Incontinence
- Retail Light Adult Incontinence
- Retail Moderate/Heavy Adult Incontinence
Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Retail Adult Incontinence research and analysis database.
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