PROSPECTS AND OPPORTUNITIES
Ongoing benefits from the full recovery of sports facilities
Following the complete recovery from the COVID-19 pandemic, the sports nutrition category continues to benefit from the uninterrupted operation of gyms, sports venues, and fitness facilities. This recovery has provided a stable foundation for the growth of sports nutrition products, as more consumers return to regular training routines and sports activities.
Rapid growth expected for sports protein RTD
Sports protein RTD (ready-to-drink) is forecasted to experience the fastest retail value growth within sports nutrition over the next few years. Consumer interest in this subcategory remains particularly high, especially among local sports and fitness enthusiasts who regularly consume specialised sports nutrition products.
Steady demand for sports protein powder despite market saturation
Although the sports protein powder category has reached a certain level of market saturation, changing consumer preferences and the growing fitness culture will help sustain its stable demand over the forecast period. Protein powder remains a staple product for many athletes, bodybuilders, and fitness enthusiasts, who rely on these products to support their training and recovery regimes.
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Overview:
Understand the latest market trends and future growth opportunities for the Sports Nutrition industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sports Nutrition industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sports Nutrition in Bosnia and Herzegovina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sports Nutrition in Bosnia and Herzegovina?
- Which are the leading brands in Sports Nutrition in Bosnia and Herzegovina?
- How are products distributed in Sports Nutrition in Bosnia and Herzegovina?
- How has the regulatory and operating environment for Sports Nutrition changed in Bosnia and Herzegovina?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Sports Nutrition
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Sports Nutrition in Bosnia and Herzegovina - Category analysis
KEY DATA FINDINGS
Growth in sports nutrition driven by fitness culture
Rising demand for protein/energy bars
Continued popularity of protein/energy bars
Ongoing benefits from the full recovery of sports facilities
Rapid growth expected for sports protein RTD
Steady demand for sports protein powder despite market saturation
Consumer Health in Bosnia and Herzegovina - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Sports Nutrition
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- Protein/Energy Bars
- Sports Protein Powder
- Sports Protein RTD
- Sports Non-Protein Products
Sports Nutrition
These nutritional products improve physical endurance, increasing muscle growth/development/mass, or speeding recovery after exercise. Sports nutrition is targeted at serious athletes and gym-goers, and their principal purpose is to build muscle and to boost energy. Sports Nutrition tracks two types of products: Protein and Non-Protein. Sports protein include bars, powder and ready-to-drink (RTD) offerings. Sports Non-Protein include products that do not have protein as its core ingredient. They can be used to repair muscle or as energy/endurance booster. Note: Mainstream sports nutrition products such as sports drinks (e.g. Gatorade) or energy drinks (e.g. Red Bull) are not included here. Energy and sports drinks are tracked in the Soft Drinks system.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sports Nutrition research and analysis database.
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