PROSPECTS AND OPPORTUNITIES
Sports nutrition faces slower pace of growth
Sports nutrition is projected to witness robust growth over the forecast period, in both retail volume and current value terms. However, growth rates are forecast to slow as sports nutrition becomes more mainstream and the category matures.
Transparency about the origin of ingredients is becoming standard
In the years ahead, more consumers will insist on buying products containing pure and natural components, with the absence of artificial ingredients continuing to play an important role in sports nutrition. Customers will search for goods without artificial sweeteners, GMOs, artificial preservations and other components that have undergone less processing.
Social media plays critical role in shaping sports nutrition through influencers
Social media is expected to play a significant role in the growth of the category, both as an advertising and motivational tool. Many Czech consumers try a new brand or product through sponsored posts, product reviews or online sports classes.
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Overview:
Understand the latest market trends and future growth opportunities for the Sports Nutrition industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sports Nutrition industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sports Nutrition in Czech Republic report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sports Nutrition in Czech Republic?
- Which are the leading brands in Sports Nutrition in Czech Republic?
- How are products distributed in Sports Nutrition in Czech Republic?
- How has the regulatory and operating environment for Sports Nutrition changed in Czech Republic?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Sports Nutrition
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Sports Nutrition in the Czech Republic - Category analysis
KEY DATA FINDINGS
Sports nutrition with added benefits and functionality gains momentum
Gymbeam continues its successful path
Simplification of VAT rates bring sports nutrition into a lower tax band
Sports nutrition faces slower pace of growth
Transparency about the origin of ingredients is becoming standard
Social media plays critical role in shaping sports nutrition through influencers
Consumer Health in the Czech Republic - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Sports Nutrition
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- Protein/Energy Bars
- Sports Protein Powder
- Sports Protein RTD
- Sports Non-Protein Products
Sports Nutrition
These nutritional products improve physical endurance, increasing muscle growth/development/mass, or speeding recovery after exercise. Sports nutrition is targeted at serious athletes and gym-goers, and their principal purpose is to build muscle and to boost energy. Sports Nutrition tracks two types of products: Protein and Non-Protein. Sports protein include bars, powder and ready-to-drink (RTD) offerings. Sports Non-Protein include products that do not have protein as its core ingredient. They can be used to repair muscle or as energy/endurance booster. Note: Mainstream sports nutrition products such as sports drinks (e.g. Gatorade) or energy drinks (e.g. Red Bull) are not included here. Energy and sports drinks are tracked in the Soft Drinks system.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sports Nutrition research and analysis database.
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