PROSPECTS AND OPPORTUNITIES
Lack of innovation will continue to have a negative impact on the category
The polish market’s lack of innovation remains a significant obstacle to growth. The category has largely remained static, with minimal advancements in product offerings or functionality.
Distribution of polishes unlikely to see significant shifts during forecast period
The retail distribution landscape for polishes is dominated by grocery retailers and health and beauty specialists - a pattern that shows little sign of changing. While e-commerce and discounters have gradually gained ground, the shift has been too slow to create a significant impact.
Shoe polish to benefit from greater focus on diversity
The rise of casualwear and a more relaxed approach to workplace attire in the Czech Republic have reduced the demand for traditional shoe polish. Formal footwear, which typically requires regular polishing, is less commonly worn, further diminishing the relevance of traditional products in this segment.
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Overview:
Understand the latest market trends and future growth opportunities for the Polishes industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Polishes in Czech Republic report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Polishes in Czech Republic?
- Which are the leading brands in Polishes in Czech Republic?
- How are products distributed in Polishes in Czech Republic?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Polishes products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Polishes in the Czech Republic - Category analysis
KEY DATA FINDINGS
Demand for polishes sees further decline
Little change in supply, with limited new product innovation and launches
Modern homes and furniture undermine need for polishing
Lack of innovation will continue to have a negative impact on the category
Distribution of polishes unlikely to see significant shifts during forecast period
Shoe polish to benefit from greater focus on diversity
Home Care in the Czech Republic - Industry Overview
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
DISCLAIMER
The following categories and subcategories are included:
Polishes
- Floor Polish
- Furniture Polish
- Metal Polish
- Shoe Polish
Polishes
This is the aggregation of shoe, floor, furniture and metal polish.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Polishes research and analysis database.
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