COMPETITIVE LANDSCAPE
Vive 100 maintains its strong market leadership by offering products in different sizes to cater to various income levels
The energy drinks category in the Dominican Republic is led by Quala SA, owner of the Vive 100 brand, which benefits from its wide distribution in small grocers and its variety of sizes with competitive prices. The brand has made energy drinks more accessible to a wider range of consumers, especially those who use them for functional purposes, such as boosting their energy levels at work.
Dynamic Monster expands its reach in 2025
Monster, from Monster Beverage Corp, is experiencing the fastest volume growth in 2025. Distributed through The Coca-Cola Co’s portfolio via a business partnership, the brand has expanded its reach across both supermarket chains and traditional retail channels, including independent neighbourhood stores.
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Overview:
Understand the latest market trends and future growth opportunities for the Energy Drinks industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Energy Drinks industry in Dominican Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Energy Drinks in Dominican Republic report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Energy Drinks in Dominican Republic?
- To what extent are health considerations impacting consumption of Energy Drinks in Dominican Republic?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Energy Drinks in Dominican Republic?
- Which are the leading brands in Energy Drinks in Dominican Republic?
- What potential exists for multinational or domestic soft drinks companies to expand in Dominican Republic?
- How are products distributed in Energy Drinks in Dominican Republic?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Energy Drinks?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Energy Drinks in Dominican Republic - Category analysis
KEY DATA FINDINGS
Active lifestyles fuel growth in 2025
Consumption of energy drinks continues to expand
Preventive health lifestyles drive growth of reduced sugar energy drinks
Strong growth potential as consumers adopt more active lifestyles
Energy drinks evolving with sports nutrition ingredients
More natural formulations are expected to gain momentum
Vive 100 maintains its strong market leadership by offering products in different sizes to cater to various income levels
Dynamic Monster expands its reach in 2025
Small local grocers play a key role due to their extensive reach
Supermarket chains continue to expand and offer competitive pricing
Soft Drinks in Dominican Republic - Industry Overview
Volume sales of soft drinks continue to perform well in 2025
KEY DATA FINDINGS
Many consumers continue to prioritise indulgence over health considerations
Rising demand for soft drinks offering targeted functional benefits
Energy-boosting properties increasingly desired
Steady growth anticipated over the forecast years
Rising demand for rapid rehydration and functional properties
Younger consumers increasingly value environmental responsibility
Traditional “colmados” will remain a key channel due to their significant cultural importance
Industrias San Miguel del Caribe leads, offering competitive prices and products that appeal to local taste preferences
Coca-Cola’s distinctive flavour profile resonates with consumers
Refrescos Nacionales performs strongly
Small local grocers, "colmados", lead with their widespread presence throughout the country
Supermarkets benefit from new stores, and private label development
Steady growth of e-commerce
Foodservice vs retail split
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Energy Drinks
- Regular Energy Drinks
- Reduced Sugar Energy Drinks
Energy Drinks
These are the aggregated total of regular and reduced sugar functional drinks designed to boost energy levels. Often lightly carbonated, these contain high levels of caffeine and a number of added water-soluble vitamins, most often a selection of B vitamins including niacin, pantothenic acid, vitamin B6, and vitamin B12. Ingredients can also include amino acids such as taurine and glucuronolactone, as well as herbal products such as guarana and ginseng. Can be carbonated or still. Leading brands in off-trade volume include Red Bull, Monster and RockStar. Glucose-based energy beverages such as Lucozade Energy are included here.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Energy Drinks research and analysis database.
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