PROSPECTS AND OPPORTUNITIES
Upward trajectory in retail volume and value sales
Retail value (constant 2025 prices) sales of yoghurt and sour milk products in Slovenia are projected to rise moderately through the forecast period. The upward growth trajectory reflects continued consumer interest in both traditional options and innovative launches, such as high-protein and functional yoghurts, which are supporting retail value sales expansion across the category.
Modern wellness trends to spur innovation
In 2025, manufacturers of yoghurt and sour milk products in Slovenia increasingly catered to health-conscious consumers through functional and better for you innovations and new launches. Mlekarna Planika was to the fore with kefir with added vitamin D3, fortified with the aim of meeting 100% of daily vitamin D needs for bone, muscle and immune support, and Planika yoghurt with spruce tip syrup and vitamin C, positioned for immunity support and fatigue reduction.
Plain yoghurt to leverage steady demand and versatility
Over the forecast period, plain yoghurt is set to post the second-fastest retail value CAGR in yoghurt and sour milk products, driven by steady consumer demand and its versatile culinary use in health-focused diets. The wide availability of both local and international brands further boosts the category's appeal.
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Overview:
Understand the latest market trends and future growth opportunities for the Yoghurt and Sour Milk Products industry in Slovenia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Yoghurt and Sour Milk Products industry in Slovenia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Yoghurt and Sour Milk Products in Slovenia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Yoghurt and Sour Milk Products in Slovenia?
- Which are the leading brands in Yoghurt and Sour Milk Products in Slovenia?
- How are products distributed in Yoghurt and Sour Milk Products in Slovenia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Yoghurt and Sour Milk Products?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Slovenia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Yoghurt and Sour Milk Products in Slovenia - Category analysis
KEY DATA FINDINGS
Kefir is a key engine of development and growth
Ljubljanske Mlekarne leads a highly competitive field with a strong and innovative portfolio
Large modern grocery retailers dominate but e-commerce continues to emerge
Upward trajectory in retail volume and value sales
Modern wellness trends to spur innovation
Plain yoghurt to leverage steady demand and versatility
Dairy Products and Alternatives in Slovenia - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
Yoghurt and Sour Milk Products
This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Yoghurt and Sour Milk Products research and analysis database.
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