PROSPECTS AND OPPORTUNITIES
Depilatories will continue to carve a niche in Algerian market
Depilatories will maintain a small but steady presence in Algeria, with overall usage remaining relatively low due to the widespread availability of traditional homemade alternatives such as sugaring. Nevertheless, positive volume growth is anticipated, supported by rising product awareness and changing lifestyles.
Price sensitivity will remain major threat to stronger growth in depilatories
Depilatories is expected to face several challenges, including declining purchasing power and a shrinking middle-class population, which is driving greater price sensitivity among consumers. Algerian women are increasingly likely to trade down to more affordable brands or turn to traditional home methods such as natural waxing and sugaring.
Innovation efforts will broaden consumer base
New product launches are anticipated in 2025, with a focus that extends beyond the traditional upper-income consumer base. The growing demand for products made with organic and natural ingredients is expected to drive manufacturers to introduce gentler formulations - such as creams that exfoliate the skin, eliminate odours, or offer quick and efficient hair removal.
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Overview:
Understand the latest market trends and future growth opportunities for the Depilatories industry in Algeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Algeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Depilatories in Algeria report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Depilatories in Algeria?
- Which are the leading brands in Algeria?
- How are products distributed in Algeria?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Depilatories in Algeria - Category analysis
KEY DATA FINDINGS
Hair removers/bleaches remains most popular option
Domestic products gain ground due to rising consumer price sensitivity
Small local grocers face growing competition from modern retail formats
Depilatories will continue to carve a niche in Algerian market
Price sensitivity will remain major threat to stronger growth in depilatories
Innovation efforts will broaden consumer base
Beauty and Personal Care in Algeria - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care ?
DISCLAIMER
The following categories and subcategories are included:
Depilatories
- Hair Removers/Bleaches
- Women's Pre-Shave
- Women's Razors and Blades
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Depilatories research and analysis database.
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