PROSPECTS AND OPPORTUNITIES
Value addition and international expansion to fuel growth
In the forecast period, depilatories in Japan is set to see a low retail value CAGR at constant 2024 prices. A steady declining value trend is anticipated for hair removers/bleaches.
Addressing women’s health issues
In February 2024, the Ministry of Economy, Trade and Industry (METI) published a report on the economic losses attributed to women-specific health issues. The report highlighted substantial annual economic losses due to menstrual-related conditions, menopausal disorders, and infertility treatments.
Tapping into a new market
Depilatories in Japan is experiencing a unique shift, with an increased focus on children’s grooming needs. The widespread use of social media and strategic corporate promotions have heightened beauty awareness amongst both parents and the younger generation.
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Overview:
Understand the latest market trends and future growth opportunities for the Depilatories industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Depilatories in Japan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Depilatories in Japan?
- Which are the leading brands in Japan?
- How are products distributed in Japan?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Depilatories in Japan - Category analysis
KEY DATA FINDINGS
Portable products drive growth
Innovative branding and product strategies
Availability of razors and blades for specific body parts increases
Value addition and international expansion to fuel growth
Addressing women’s health issues
Tapping into a new market
Beauty and Personal Care in Japan - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Depilatories
- Hair Removers/Bleaches
- Women's Pre-Shave
- Women's Razors and Blades
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Depilatories research and analysis database.
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