PROSPECTS AND OPPORTUNITIES
Growth for women’s razors and blades will be drive by affordably
In 2025 and throughout the forecast period, retail value sales of depilatories in Greece are expected to increase, although growth will be moderate. Among the various categories of depilatories, women’s razors and blades are projected to be the most dynamic.
Hair removers/bleaches will face challenges from both salons, and women’s razors and blades
Over the forecast period, no significant developments are expected within the hair removers/bleaches category. Instead, companies are likely to focus on relaunching and replacing their existing product lines rather than introducing groundbreaking innovations.
Opportunities for growth may be found with men’s depilatories
While the overall depilatories category may lack significant growth potential, there is opportunity within men’s products. The launch of Veet Men in 2023 has highlighted the growth potential in this segment, with the brand showing impressive growth in both 2023 and 2024.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Depilatories industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Depilatories in Greece report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Depilatories in Greece?
- Which are the leading brands in Greece?
- How are products distributed in Greece?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Depilatories in Greece - Category analysis
KEY DATA FINDINGS
Women's razors and blades drive growth as a practical and affordable solution
Established multinational brands lead depilatories as consumers turn to trusted products
Share for retail e-commerce is driven by online promotions, deals and discounts
Growth for women’s razors and blades will be drive by affordably
Hair removers/bleaches will face challenges from both salons, and women’s razors and blades
Opportunities for growth may be found with men’s depilatories
Beauty and Personal Care in Greece - Industry Overview
Beauty and personal care in 2024: The big picture
Key Trends
Competitive landscape
Retail developments
What next for beauty and personal care ?
DISCLAIMER
The following categories and subcategories are included:
Depilatories
- Hair Removers/Bleaches
- Women's Pre-Shave
- Women's Razors and Blades
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Depilatories research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!