Economic pressures, high inflation and political unrest continues to be seen in Bangladesh which is creating instability with imports becoming challenging. Despite this, new product development continues to be seen in hot drinks.
Hot drinks has seen a more positive performance in retail volume terms in 2024 with sales having declined in the previous two years against a backdrop of high inflation, political uncertainty and a sharp increase in the cost of living, which forced many households to reduce their non-essential spending.
Sales of hot drinks have seen a return to growth in retail volume terms in 2024 although sales remain well below pre-pandemic levels with demand disrupted by the volatile political situation and prevailing economic pressures including high inflation.
Inflation remains very high in Bangladesh and this alongside the prevailing economic and political crisis is impacting consumer spending. Nonetheless, the price of tea and coffee has remained relatively stable in 2024 which has helped to sustain demand, while the price of many other products has risen.
Despite limited investment there has been an ongoing expansion in the distribution of hot drinks in Bangladesh with a wider range of products and brands being seen in the market and reaching more stores.
Hot drinks is projected to see strong and steady growth in retail volume terms over the forecast period backed by GDP growth and more stable rates of inflation. New product launches, marketing activities and the growing availability of more affordably priced products across the country should also have a positive influence on the overall performance of hot drinks.
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Understand the latest market trends and future growth opportunities for the Hot Drinks industry in Bangladesh with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Hot Drinks
This report originates from Passport, our Hot Drinks research and analysis database.
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