Limited potential for growth
Latvia’s hot drinks market faces limited growth potential due to saturation, a shrinking consumer base, and ongoing substitution towards coffee at the expense of tea and other categories. Inflation-driven price rises have strained purchasing power, softening real demand despite nominal current value gains. In coffee, heavy reliance on promotions continues to distort purchasing behaviour, while tea remains weighed down by an ageing consumer base. Over the forecast period, overall performance is expected to stay restrained, with premiumisation - primarily in fresh coffee and fruit/herbal tea - providing only limited value growth opportunities.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Hot Drinks industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Coffee
- Tea
- Other Hot Drinks
If you're in the Hot Drinks industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Hot Drinks in Latvia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Hot Drinks in Latvia?
- To what extent are health considerations impacting consumption of Hot Drinks in Latvia?
- What are the traditional preferences in Hot Drinks in Latvia? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Hot Drinks in Latvia?
- Which are the leading brands in Hot Drinks in Latvia?
- How are products distributed in Hot Drinks in Latvia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Hot Drinks?
- Where is future growth expected to be most dynamic?
Hot Drinks in Latvia
Limited potential for growth
KEY DATA FINDINGS
Limited scope for growth
Premiumisation is a key feature of coffee, alongside everyday low price strategies
Fruit/herbal offerings provide boost to tea sales
Limited growth prospects amid ongoing saturation
Coffee innovation to focus on pods and beans
Everyday low-price strategy could influence market dynamics
JDE retains its lead
Paulig strengthens presence in Latvia
Supermarkets remains leading channel
Discounters and e-commerce gain traction
Foodservice vs retail split
COUNTRY REPORTS DISCLAIMER
Coffee in Latvia
KEY DATA FINDINGS
Shift towards quality-driven consumption
Moderate value growth amid price volatility
Premium coffee formats drive sales
Promotions could diminish over forecast period
Online channels could support growth of premium coffee
JDE retains lead with low-price strategy
Paulig gains traction
Supermarkets retains its lead
Discounters and e-commerce gain traction
Tea in Latvia
KEY DATA FINDINGS
Tea faces ongoing challenges
Limited value growth amid shifting preferences
Fruit/herbal tea benefits form healthy living trend
Tea faces decline amid ageing consumer base
Fruit/herbal tea will show greatest resilience
Greater sustainability focus
Inteka remains leading tea player
Rigas Farmaceitiska Fabrika’’s functional teas gain ground
Supermarkets remains leading channel
Discounters shows notable dynamism
Other Hot Drinks in Latvia
KEY DATA FINDINGS
Unfavourable demographics and health trends hinder consumption
Gloomy picture for other hot drinks
Chocolate-based offerings show greatest resilience
Other hot drinks faces stagnation amid limited consumer interest
Other plant-based hot drinks could offer growth potential
Innovation will be needed to sustain interest in chocolate-based drinks
Nestlé SA holds onto its lead amid competition from niche players
Mokate shows dynamism
Supermarkets dominate sales
Discounters and e-commerce gain traction
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Hot Drinks
-
-
- Fresh Coffee Beans
-
- Fresh Ground Coffee Pods
- Standard Fresh Ground Coffee
-
- Instant Standard Coffee
- Instant Coffee Mixes
-
-
-
- Loose Black Tea
- Tea Bags Black
- Fruit/Herbal Tea
- Green Tea
- Instant Tea
- Other Tea
-
-
-
- Chocolate-based Flavoured Powder Drinks
- Malt-based Hot Drinks
- Non-Chocolate-based Flavoured Powder Drinks
- Other Plant-based Hot Drinks
-
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Hot Drinks research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!