Hot drinks in 2024: The big picture
Hot drinks in Brazil is expected to maintain low growth in retail volume and dynamic growth in current value terms in 2024, with sales increasing across all the main categories. In 2024, Brazil's economy reflects a combination of global challenges and internal opportunities.
2024 key trends
Inflationary pressures have had a significant impact on various industries in Brazil in 2024, including food and beverages, driving players in these industries to defy cost increases with new formulae.
Competitive landscape
Functional benefits are crucial in defining how products are perceived in the market. For instance, hot drinks in Brazil has seen significant growth in the functional and organic segments.
Retailing developments
In Brazil, sales of hot drinks are primarily driven by retail, with supermarkets and hypermarkets being the main points of sale. These distribution channels offer a wide variety of brands and formats, catering for different consumer preferences.
Foodservice vs retail split
With the fading impact of COVID-19, foodservice sales of coffee experienced a strong rebound in Brazil, and this channel is set to continue to post notable volume growth that outpaces the retail channel in 2024. This resurgence has been fuelled by consumers' growing appreciation for coffee as an experience, with a particular interest in premium options and speciality beverages such as cold brews, cappuccinos, and mochaccinos.
What next for hot drinks?
Hot drinks in Brazil is set to maintain growth in retail volume terms and in retail value terms at constant 2024 prices in the forecast period, with increases anticipated across all the main categories. However, coffee will continue to overwhelmingly dominate.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Hot Drinks industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Coffee
- Tea
- Other Hot Drinks
If you're in the Hot Drinks industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Hot Drinks in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Hot Drinks in Brazil?
- To what extent are health considerations impacting consumption of Hot Drinks in Brazil?
- What are the traditional preferences in Hot Drinks in Brazil? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Hot Drinks in Brazil?
- Which are the leading brands in Hot Drinks in Brazil?
- How are products distributed in Hot Drinks in Brazil?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Hot Drinks?
- Where is future growth expected to be most dynamic?
Hot Drinks in Brazil
Hot drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
DISCLAIMER
Coffee in Brazil
KEY DATA FINDINGS
Brazilian production under pressure from rising demand and climate change
Consolidation and premiumisation efforts shape the competitive scenario
Grocery retailers remains the main retail distribution channel, but foodservice sees the launch of private label products
A long period of inflationary pressure expected to be seen in coffee
Climate challenges will lead to innovation in consumption and production
New opportunities for functional instant coffee products to drive consumption
Tea in Brazil
KEY DATA FINDINGS
Resumption in stronger volume growth for tea
Leão reinforces its leadership with innovation and new consumption occasions
Supermarkets and hypermarkets remain the main distribution channels for tea
Low level of development for tea in Brazil represents opportunities for fast-paced growth
New uses for tea to leverage consumption amongst younger generations
Global supply challenges likely to impact tea in Brazil
Other Hot Drinks in Brazil
KEY DATA FINDINGS
Brazil remains the leading country globally in chocolate-based flavoured powder drinks
The leading brands launch healthier and more sustainable products
Supermarkets and hypermarkets are the main distribution channels for other hot drinks
Climate change is leading to innovative alternatives to cocoa
Functional ingredients and health benefits expected to see a wider presence
New flavours and different intensities of cocoa expected to remain differentiators
The following categories and subcategories are included:
Hot Drinks
-
-
- Fresh Coffee Beans
-
- Fresh Ground Coffee Pods
- Standard Fresh Ground Coffee
-
- Instant Standard Coffee
- Instant Coffee Mixes
-
-
-
- Loose Black Tea
- Tea Bags Black
- Fruit/Herbal Tea
- Green Tea
- Instant Tea
- Other Tea
-
-
-
- Chocolate-based Flavoured Powder Drinks
- Malt-based Hot Drinks
- Non-Chocolate-based Flavoured Powder Drinks
- Other Plant-based Hot Drinks
-
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Hot Drinks research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!