PROSPECTS AND OPPORTUNITIES
Rising demand from young mothers seeking convenience
The preference for disposable diapers over reusable alternatives is expected to strengthen in the upcoming years. The rising number of young mothers seeking a convenient option, notably in urban areas, coupled with the wider availability of brands, will drive sales growth.
In-store shopping will dominate amidst scepticism of e-commerce
No discernible change is expected in the distribution of nappies/diapers/pants over the forecast period, as most mothers should still prefer to buy in-store when it comes to baby products like diapers. One of the major issues for retailers is the proliferation of smuggled unbranded diapers from Nigeria, which is fuelling a shift towards supermarkets.
Innovations to focus on mobility, comfort and absorbency
Issues around mobility and absorbency will remain key to the purchasing decision. Mothers typically opt for brands which allow ease and room for movement.
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Overview:
Understand the latest market trends and future growth opportunities for the Nappies/Diapers/Pants industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Nappies/Diapers/Pants industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Nappies/Diapers/Pants in Cameroon report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Nappies/Diapers/Pants in Cameroon?
- Which are the leading brands in Nappies/Diapers/Pants in Cameroon?
- How are products distributed in Nappies/Diapers/Pants in Cameroon?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Nappies/Diapers/Pants products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Nappies/Diapers/Pants in Cameroon - Category analysis
KEY DATA FINDINGS
Rising informal sales drive down average prices
Homebro Cameroon Ltd strengthens its lead
Access to single units gives small local grocers a stronghold
Rising demand from young mothers seeking convenience
In-store shopping will dominate amidst scepticism of e-commerce
Innovations to focus on mobility, comfort and absorbency
Tissue and Hygiene in Cameroon - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Nappies/Diapers/Pants
- Disposable Pants
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- Junior Nappies/Diapers
- New Born Nappies/Diapers
- Standard Nappies/Diapers
Nappies/Diapers/Pants
This is the aggregation of nappies, diapers and pants
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Nappies/Diapers/Pants research and analysis database.
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