PROSPECTS AND OPPORTUNITIES
Steady growth in Bolivia's oral care market as illicit trade declines
Oral care in Bolivia is expected to see continued value growth (at constant 2024 prices) over the forecast period, largely supported by the ongoing decline of illicit trade, which will allow legally marketed products to thrive. The reduction in smuggling - historically a major disruptor in categories like toothpaste and toothbrushes - has created a more stable and competitive environment for official brands.
Rising prices will drive players to invest in value-for-money offerings
Toothpaste is projected to remain the most dynamic category. Besides a reduction in contraband activity, demand will be boosted by the widening availability of affordable offerings, as brands help consumers navigate economic challenges while ensuring continued use of essential hygiene products.
Rising demand professional oral care solutions
At the same time, demand is rising among consumers seeking more professional and comprehensive oral care solutions. This shift is particularly evident in modern retail and pharmacy channels, where shoppers are increasingly opting for specialised products that promise better results.
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Overview:
Understand the latest market trends and future growth opportunities for the Oral Care industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Oral Care industry in Bolivia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Oral Care in Bolivia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Oral Care in Bolivia?
- Which are the leading brands in Bolivia?
- How are products distributed in Bolivia?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Oral Care in Bolivia - Category analysis
KEY DATA FINDINGS
Oral care sees strong value growth in Bolivia as prices rise and smuggling declines
Colgate-Palmolive extends its lead in oral care, through decrease in smuggling and ongoing commitment to innovation
Small local grocers lead oral care distribution while e-commerce sees gradual growth
Steady growth in Bolivia's oral care market as illicit trade declines
Rising prices will drive players to invest in value-for-money offerings
Rising demand professional oral care solutions
Beauty and Personal Care in Bolivia - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Oral Care
- Dental Floss
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- Denture Cleansers
- Denture Fixatives
- Mouth Fresheners
- Mouthwashes/Dental Rinses
- Tooth Whiteners
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- Manual Toothbrushes
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- Battery Toothbrush Replacement Heads
- Battery Toothbrush Units
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- Electric Toothbrush Replacement Heads
- Electric Toothbrush Units
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- Toothpaste
Oral Care
This is the aggregation of toothpaste, toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners at-home teeth whiteners and dental floss.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Oral Care research and analysis database.
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