PROSPECTS AND OPPORTUNITIES
Enhanced functionality and smart technology is set to drive growth across the forecast period
Sales of oral care products in Canada are projected to increase in 2025 and throughout the forecast period. Growth in 2025 is expected to be driven by the continued rise of the self-care trend, particularly among older consumers with higher levels of disposable income, who are increasingly drawn to the functional benefits of electric toothbrushes.
Ingredient innovation and advanced formulations are expected to shape launches
Across the forecast period, brands will increasingly focus on ingredient innovation and advanced formulations to differentiate their products and to align with growing consumer demand for health-oriented and natural oral care solutions. For instance, Hello offers its Hello Super Mega Whitening Toothpaste with Vitamin C, which features stain-neutralising sodium ascorbyl phosphate.
There is set to be a stronger focus on sustainable packaging and natural ingredients
Over the forecast period, it is expected that brands will continue to introduce innovative and environmentally conscious products in response to growing consumer demand for sustainability. Canadian companies will also play an increasingly active role, offering natural and sustainable products.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Oral Care industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Oral Care industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Oral Care in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Oral Care in Canada?
- Which are the leading brands in Canada?
- How are products distributed in Canada?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Oral Care in Canada - Category analysis
KEY DATA FINDINGS
Growth is driven by rising demand for natural products and technological innovation
Multinationals retain the lead, offering well-established and trusted brands
Pharmacies and retail e-commerce increase their share in oral care
Enhanced functionality and smart technology is set to drive growth across the forecast period
Ingredient innovation and advanced formulations are expected to shape launches
There is set to be a stronger focus on sustainable packaging and natural ingredients
Beauty and Personal Care in Canada - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Oral Care
- Dental Floss
-
- Denture Cleansers
- Denture Fixatives
- Mouth Fresheners
- Mouthwashes/Dental Rinses
- Tooth Whiteners
-
- Manual Toothbrushes
-
-
- Battery Toothbrush Replacement Heads
- Battery Toothbrush Units
-
- Electric Toothbrush Replacement Heads
- Electric Toothbrush Units
-
- Toothpaste
Oral Care
This is the aggregation of toothpaste, toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners at-home teeth whiteners and dental floss.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Oral Care research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!