PROSPECTS AND OPPORTUNITIES
Increased awareness of the importance of oral care with underpin growth
The rate of growth in retail constant value sales of oral care will continue to slow in 2025. However, during the forecast period as a whole, the rate of growth in retail constant value sales will be only slightly lower than in the review period.
Clean-label toothpaste will grow in popularity among more affluent local consumers
Like other areas of the Costa Rican beauty and personal care market, oral care is expected to see greater interest in clean-label products over the forecast period. These are mainly made with natural or organic raw materials and contain fewer synthetic chemicals.
Innovation will focus on personalisation and multifunctionality
Innovation is expected to drive growth through the forecast period. More personalisation when it comes to products, as well as increased advertising of multifunctional claims is expected to be seen.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Oral Care industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Oral Care industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Oral Care in Costa Rica report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Oral Care in Costa Rica?
- Which are the leading brands in Costa Rica?
- How are products distributed in Costa Rica?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Oral Care in Costa Rica - Category analysis
KEY DATA FINDINGS
Increased consumer awareness and new product launches support sales growth
Colgate-Palmolive SA de CV remains dominant
Led by supermarkets, grocery retailers continue to dominate distribution
Increased awareness of the importance of oral care with underpin growth
Clean-label toothpaste will grow in popularity among more affluent local consumers
Innovation will focus on personalisation and multifunctionality
Beauty and Personal Care in Costa Rica - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Oral Care
- Dental Floss
-
- Denture Cleansers
- Denture Fixatives
- Mouth Fresheners
- Mouthwashes/Dental Rinses
- Tooth Whiteners
-
- Manual Toothbrushes
-
-
- Battery Toothbrush Replacement Heads
- Battery Toothbrush Units
-
- Electric Toothbrush Replacement Heads
- Electric Toothbrush Units
-
- Toothpaste
Oral Care
This is the aggregation of toothpaste, toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners at-home teeth whiteners and dental floss.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Oral Care research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!