PROSPECTS AND OPPORTUNITIES
Health trends set to influence consumer choices in sweet spreads
Demand for sweet spreads over the forecast period will likely be driven by two opposing forces; health and indulgence, creating a dynamic environment for innovation, where brands can address both the health-aware consumer, and those seeking premium, indulgent experiences. Health trends are a dominant force shaping the future of sweet spreads.
Sweet spreads to gain momentum as eating occasions expand
Expansion in consumption occasions beyond the traditional breakfast meal could be a shift that creates new opportunities for sweet spread brands to innovate and target a broader audience. Historically, sweet spreads have been staple breakfast items, typically consumed on toast or alongside baked goods.
Sustainability movement driven by deforestation regulations impact palm oil
The sustainability movement is another key trend set to shape the future of sweet spreads. As local consumers increasingly seek eco-conscious products, brands are focusing on sustainable sourcing, especially for ingredients such as palm oil and cocoa, which have been associated with deforestation and unethical labour practices.
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Overview:
Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sweet Spreads in United Kingdom report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sweet Spreads in United Kingdom?
- Which are the leading brands in Sweet Spreads in United Kingdom?
- How are products distributed in Sweet Spreads in United Kingdom?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sweet Spreads?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in United Kingdom?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sweet Spreads in the United Kingdom - Category analysis
KEY DATA FINDINGS
Pricing, health and innovation drive stronger performance of honey
The impact of ingredients costs on jams and preserves
Growth of nut and seed based spreads sustained by health proposition and expanded consumer reach
Health trends set to influence consumer choices in sweet spreads
Sweet spreads to gain momentum as eating occasions expand
Sustainability movement driven by deforestation regulations impact palm oil
Cooking Ingredients and Meals in the United Kingdom - Industry Overview
Cooking ingredients and meals in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
DISCLAIMER
Sweet Spreads
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See all of our definitionsWhy buy this report?
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- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sweet Spreads research and analysis database.
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