PROSPECTS AND OPPORTUNITIES
Indulgence remains a key driver of sales in sweet spreads overall
Indulgence remains one of the driving forces behind the sales of sweet spreads, and this is likely to continue. While consumers do opt for high quality and options which have perceived health benefits (eg honey, nut and seed based spreads), indulgence remains an underlying sales driver throughout.
Local “expert in fruits” St Mamet enters jams and preserves
French canned fruit company St Mamet is also entering jam. Started in the south of France in 1953, St Mamet is cited as an “expert of fruits in all its shapes” (fruit pieces, compotes, purees, as well as whole fruits), hand picks its harvests in season, and packages its products in 100% recyclable packaging.
Nut and seed based spreads will continue to enjoy healthy growth
Nut and seed based spreads will continue to enjoy healthy growth, although this is in part due to the fact the subcategory is still relatively small and still developing. Such products have grown in popularity due to their perceived health benefits (higher in protein than any other traditional spreads and lower in sugar than jams and honey).
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sweet Spreads in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sweet Spreads in France?
- Which are the leading brands in Sweet Spreads in France?
- How are products distributed in Sweet Spreads in France?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sweet Spreads?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in France?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sweet Spreads in France - Category analysis
KEY DATA FINDINGS
Nut and seed based spreads and chocolate spreads support the overall category
Honey continues to struggle due to price hikes causes by scarcity
Consumers of jams and preserves remain loyal to Bonne Maman
Indulgence remains a key driver of sales in sweet spreads overall
Local “expert in fruits” St Mamet enters jams and preserves
Nut and seed based spreads will continue to enjoy healthy growth
Cooking Ingredients and Meals in France - Industry Overview
Cooking ingredients and meals in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
DISCLAIMER
Sweet Spreads
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sweet Spreads research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!