PROSPECTS AND OPPORTUNITIES
Local companies to maintain their lead, supported by loyal consumers
Local companies like Los Nietitos and Limay are expected to maintain their leadership in sweet spreads in Uruguay over the course of the forecast period to 2029. Uruguayans show strong loyalty and preference for local brands as they are accustomed to their flavours.
Apicultural Society’s campaign to boost honey consumption
The Apicultural Society of Uruguay is working on a marketing campaign to boost honey consumption in the country as, compared to European countries, honey consumption in Uruguay is low. To address this, the Apicultural Society is promoting the health benefits of honey.
Chocolate spreads to record the most dynamic growth
Chocolate spreads is expected to record the most dynamic growth in retail volume terms over the forecast period, albeit from a low base as the category is underdeveloped compared to jams and preserves. The international brand Nutella leads the category due to its solid position in modern grocery retail chains such as Tienda Inglesa and Disco.
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Overview:
Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sweet Spreads industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sweet Spreads in Uruguay report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sweet Spreads in Uruguay?
- Which are the leading brands in Sweet Spreads in Uruguay?
- How are products distributed in Sweet Spreads in Uruguay?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sweet Spreads?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Uruguay?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sweet Spreads in Uruguay - Category analysis
KEY DATA FINDINGS
Less cross-border shopping drives volume growth in 2024
Demand for jams and preserves is driven by the affordability of thin plastic containers
Low level of innovation, with companies expanding into other categories
Local companies to maintain their lead, supported by loyal consumers
Apicultural Society’s campaign to boost honey consumption
Chocolate spreads to record the most dynamic growth
Cooking Ingredients and Meals in Uruguay - Industry Overview
Cooking ingredients and meals in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
DISCLAIMER
Sweet Spreads
Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sweet Spreads research and analysis database.
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